About me
Digital specialist with over 10 years experience in business development, e-commerce strategy, operations, and marketing focused on the fashion, fine arts and creative industry. Proven experience in driving growth, working alongside key stakeholders using a data and creatively driven framework.
Projects
- Gary Card: People Mountain People SeaGary Card’s first major institutional solo show in Asia exhibiting over 36 works including a giant 4.5m outdoor sculpture launching during Art Basel HK. Overall attendance was over 127,000 visitors beating gallery records as well as securing key press coverage in international publications.
Projects credited in
- The New CraftsmenThe New Craftsmen celebrates the joy of exceptionally crafted bespoke homewares, gifts and jewellery. After a successful 6 years, the three founders sought to scale the business and to future proof their online presence with a more robust website that truly reflected the way the brand had evolved.4
Work history
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Digital Consultant (Freelance)Jason Zhang
London, United KingdomFreelance
Working with SME across arts & creative industry on digital strategy, providing full suite services including strategy & operations
Business Development & Studio ManagerGary Card
London, United KingdomFull Time
- Day to day studio management (London), budgeting, forecasting & invoicing
- Establishing cross continental studio with operational structure and team hires. Liaising with third party partners in China/ South East Asia across production and marketing.
- Marketing and PR activity (Financial Times HTSI, Vogue, Tatler HK)
- Campaign & editorial project management (Dover Street Market, Comme Des Garcons, SKP Beijing, Sammi Cheng, K11, Art Basel, Another Magazine, Swarovski)
Key Projects
People Mountain People Sea, Oil Street Art Space, Hong Kong 02/24- 07/24
Gary Card’s first major institutional solo show in Asia exhibiting over 36 works including a giant 4.5m outdoor sculpture launching during Art Basel HK. Overall attendance was over 127,000 visitors beating gallery records as well as securing key press coverage in international publications.
- Pitch proposal & presentation, securing budget & budget planning
- Lead liaison & sourcing with production, marketing, build and sales agents, project management and marketing plan. (Nanzuka Underground, Art Basel HK, Unbox Industries)
- Install & de-install, build liaison and permit co-ordination
- Tour and workshop co-ordination (British Consulate, New South Wales Gallery, M+)
- Press & Marketing (Hypebeast, Time Out, Tatler Asia, i-D, WWD, Elle HK, Artforum
- Sale facilitation, archiving and cataloging
Additional exhibitions (2024)
Mima Brussels, K11 Shanghai, JCUIS residency Jingdezhen, Dover Street Market London
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Skills
- Digital Media
- Marketing PR
- Internet Marketing
- Market Research
- Marketing Strategy
- Social Media Marketing
- Excel
- Office
- Photoshop