Jenna Al-Ansari

Senior content producer

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  • LocationLondon, United Kingdom

Skills

 

  • Events
  • Public Affairs
  • Copywriter
  • Content
  • Health Writer
  • Policy Writing
  • Thought Leadership
  • Policy Development
  • Health Industry
  • Sales Background
  • Healthcare Brands
  • Social Content Strategy
  • Content Copywriting
  • Academia

Work history

Currently

Senior Content Producer

Ascential

Sep 2013
  • • Sole contact responsible for delivering content of Patient Safety Congress series and NICE Annual Conference. • Copywriting all marketing content: marketing emails, website, social media and newsletters. • Conducting in-depth policy research, specifically in the areas of quality, patient safety and efficiency in national and developing markets. This is combining both desk-based research and qualitative discussion, arranging calls (100+ per programme) with policy leaders, clinicians and analysts across health and social care, transcribing all calls and translating this into briefing documents. • Securing 120+ leaders, practitioners and policymakers per event, effectively managing speaker budget to ensure costs remain to budget • Creating in depth briefing documents for different sales teams, identifying core issues and analysing the impact of particular developments in policy on the ‘market’. Verbally briefing the teams on these developments in short, easy to understand presentations which can be shared. • Distilling all this research into conference programmes - identifying key trends, core concerns and potential upcoming policy changes/developments up to 14 months in advance.