Jennifer Chen MBA MCIM FRSA

Jennifer Chen MBA MCIM FRSA

Design DirectorLondon, United Kingdom
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Jennifer Chen MBA MCIM FRSA

Jennifer Chen MBA MCIM FRSA

Design DirectorLondon, United Kingdom
Work history
    H
    H
    Marketing TrusteeHeritage Crafts Association
    London, United KingdomFull Time
Skills
  • Advertising
  • Art Direction
  • Copywriting
  • Brand Design
  • Creative Direction
  • Design Thinking
  • Brand Strategy
  • Systems Thinking
  • UX
  • Project Management
Education
    Central Saint Martins (UAL) logo
    Central Saint Martins (UAL) logo
    Master of Business Administration (MBA)—with Distinction HonorsCentral Saint Martins (UAL)
     - London, United Kingdom
    Proud to be part of UK's first design MBA, jointly delivered by Central Saint Martins and Birkbeck. Modules Design thinking | Systems, complexity and networks | Business models and strategy | Finance and governance | Entrepreneurship in action | Leadership and change | Marketing, advertising and promotion strategy | Operations and technology Dissertation Balancing Creativity and Responsibility: The role of risk management in rebranding exercises