About me

I founded 1961 BRANDs and am its lead storyteller, brand strategist, and creative director.

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Projects

• Apple iMac G4APPLE STORE BROCHURE Collaborating with marketing and product managers, designers, and editors, I helped launch the Apple iMac G4. This piece features standard Apple copy elements: a conversational brand voice and tone, a catchy headline, succinct body copy, precise technical specs, and air-tight legal information.

Work history

J
J
Brand Strategist, Writer, Corporate StorytellerJennifer Kate Ward
Jan 1995San Francisco, United StatesFreelance
R
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Senior CopywriterRebelMind Communications
Jan 2014 - Jan 2017Oakland, United StatesFreelance

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Skills

• Copywriting
• UX Copy
• Brand Storytelling
• Writing
• UX Design
• Brand Strategy
• Brand Creative Strategy
• Team Building
• Team Collaboration
• Personal Branding

Education

U
U
Bachelor of Arts (BA) UC Berkeley
Sep 1981 - Jun 1983Berkeley, United States