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Recent Management and Marketing graduate with emphasis on branding and social media seeking a position in the marketing community to help build sales through strong brand management. Analytical and creative thinker, with strong communication skills, interested in keeping up to date with current social media content and marketing trends.
Managing e-commerce and social media platforms, driving customer engagement and customer traffic to all of our selling platforms. Compiling new social media content for all platforms including Facebook, Twitter, Instagram and Snapchat. Copywriting e-mail campaigns for e-commerce website visitors. Developing the e-commerce Magento website, through the knowledge of HTML and SEO strategies.
Internship working alongside Marketing Manager. While shadowing, I enhanced invaluable skills in leading an annual marketing campaign, from devising to execution. Given the opportunity to update and lead the social media campaign for the branch, improving the store’s presence on a number of social media platforms. Also, using CRM platforms and e-mail marketing. Played a key role in planning events for local schools, as well as rolling out the ‘Danny Domino’ campaign across the city.
Studying at degree level has developed both written and verbal communication skills, independently and within a team. This degree has provided an extensive knowledge of the realities of management and marketing, as well as an understanding of management theory and strategy. The opportunity to specialise in marketing has not only provided an understanding of the principal methods and techniques but has instilled a passion for innovation and further peaked existing interest in consumer behaviour.