As a digital marketing professional with over 10 years’ experience in Global and UK online companies, I am passionate about solving problems and achieving success.
I specialise in digital marketing strategy and online acquisition as well as lead generation.
Over the course of my career, I have worked for big companies like Facebook, PwC and TSB, as well as medium and small businesses like NewDay, Succeed Consultancy and MobiquiThings. I can therefore understand the challenges of businesses of all sizes, whether they have a B2B or a B2C focus.
In my last employed role, I designed the Credit Card strategy and led the acquisition activities across a range of online channels for UK high street retail partners, resulting in an uplift of 10-25%, depending on the partner.
Work history
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Founder & Digital Marketing ConsultantUpme marketing
London, United KingdomFreelance
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Digital Acquisition ManagerNewDay
- London, United KingdomFull Time
At NewDay, I owned the strategy and the delivery of online acquisition activities across different channels to increase traffic and conversions, while ensuring the best digital customer experience, for Credit Card Partners in the Retail and Travel industries.
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Skills
- Digital Marketing
- Marketing
- Marketing Strategy
- Customer Acquisition
- Google Analytics
- Social Media
- Digital Campaigns
- Digital Content
- SEO
- CRO