Jennifer Purvis

Jennifer Purvis

Freelance Trend ConsultantLondon, United Kingdom
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Jennifer Purvis

Jennifer Purvis

Freelance Trend ConsultantLondon, United Kingdom
About me
I am an enthusiastic person looking for new ventures and opportunities to further develop my varied skills and experience. I am a self-motivated, adaptable, hard-working, determined and committed professional. I come from a commercial retail background with a focus on footwear and accessories.
Work history
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    Freelance Trend ConsultantFreelance
    I am an enthusiastic person looking for new ventures and opportunities to further develop my varied skills and experience. I am a self-motivated, adaptable, hard-working, determined and committed professional. I come from a commercial retail background with a focus on footwear and accessories. I offer: Trend and product direction A discerning eye with a view to 'whats next?' but with a commercial edge Colour, fabric and trim direction Competitive shop and trade show reports Commercial updates and direction Range building and strategic direction Technical footwear knowledge A natural flair for writing and copywriting
    Project Manager & Senior Trend Consultant
     - 
    Within this role I had experience across the following disciplines: Footwear and accessories, fashion and fine jewellery, women and men’s apparel, sportswear and childrenswear. Key skills and achievements: Presenting to buying teams and senior management of our key accounts Facilitating client workshops - these cover range building principles, trend direction, product strategy, product development, life-cycle management and identifying new product and trading opportunities, hero items and key volume drivers Seasonal strategic planning of window concepts and instore focuses for clients, in line with the trend and product strategy. Marketing concepts and direction, management of creative briefs from concept to delivery. Collating, managing and strategic direction for the content of our trend and product presentations, retail and trade-show reports Providing and writing content for our blog and social networking platforms Providing trend and colour direction and writing content for Textile View & View 2 Magazine Attending, reporting from and representing BDA London at trade fairs and exhibitions Working in emerging markets and the Southern Hemisphere (South Africa and Australia) Brand and Retail strategy Account and team management Working towards and meeting tight deadlines and managing budgets Pitching for new clients and additional work Computer skills - Microsoft Office - Word, Excel, Adobe - In Design and Photoshop Key Clients: UK - Textile View Magazine, View 2 Magazine, Pantoneview.com, JD Williams & Simply Be South Africa - The Foschini Group > Foschini, Sterns, American Swiss Jewellery, Mat & May Australia - Betts Footwear Group Global and Europe- Hi Tec
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Skills
  • Fashion
  • Jewellery
  • Shoes
  • Presenting
  • Accessories
  • Account Management
  • Business Development
  • Buying
  • Management
  • Pitching
  • Product Development
  • Project Management
  • Strategic Planning
  • Excel
  • Indesign
Education
    Fashion Promotion Illustration
     - 
    Fashion Promotion, Illustration, Styling, Journalism