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· Oversees all social media outlets for the company, such as Twitter, Facebook, Instagram, Snapchat and Pinterest, with the main intent to attract new customers to the brand, while also engaging with the current customers, to drive sales up, by using platforms such as Hootsuite. · To increase google and other search engine rankings, through SEO research and analysis. · Working with analytical tools, such as Facebook insights, Twitter analytics etc to monitor the progress of the company’s performance within the social media aspect. · Writing blogs that will attract new customers and increase traffic to the website and sales. · Finding brands with similar demographics, to participate in a paid marketing collaboration.