A reliable, hard-working, and highly motivated individual with a marketing background who holds a Bachelor of Commerce (Honours) degree with a double major in Marketing and International Business. Passionate about the fashion, tourism, entertainment and publishing industries with experience scouting and casting models and talent for eCommerce photoshoots, running a print & digital magazine, overseeing digital marketing campaigns, creating dynamic photo and video content for social media platforms and writing high-quality copy. Excellent oral and written communication skills and a strong self-starter. Works well with both creative and analytical projects. Proficient at building meaningful and productive relationships with colleagues and clients. Has substantial international experience through academic exchange and travelling.
Work history
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Associate Casting SpecialistSSENSE
- Montreal, CanadaFull Time
• Assisted casting team for sourcing, managing, and maintaining a model roster for the company's best-in-class e-commerce visual content.
• Communicated with national agencies on a daily basis and developed strong relationships.
• Scouted emerging model talent (men, women, kids and dogs) that represented the unique SSENSE visual identity, ensuring relevance to current fashion themes and the Merchandising vision.
• Collected model availabilities, model specs and updated head shots on an ongoing basis.
• Processed and reported on model bookings, invoices and misc expenses.
• Proactively ensured onboarding of new models.
• Coordinated model travel and accommodations.
• Monitored month-to-date tracking of expenses to budget and report on risks and irregularities.
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Brand Manager / Digital Media SpecialistExchange Agency
- Winnipeg, CanadaFull Time
• Developed and directed marketing initiatives for AdEasy.
• Brainstormed, designed, created and managed digital marketing campaigns for clients.
• Consistently monitored and analyzed campaign performance and KPI's and made changes or adaptations accordingly.
• Oversaw client photo and video shoots to ensure content was accurately produced.
• Created social media and blog content for the agency's social media and website.
• Experienced with design software like Adobe InDesign, Photoshop, and Spark.
• Had daily interaction with Google Ads, Facebook Business Manager, Google G-Suite, Monday.com, and Slack.
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Skills
- Project Management
- Social Media Marketing
- Magazine Production
- Adobe Creative Suite
- Photography
- Administrative Support
- Brand Writing
- Teamworking
- Creative Leadership
- Presentation Design
Education
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Honours Double Major in Marketing and International BusinessI.H. Asper
- Winnipeg, Canada