I work with words.
I’ve always been a writer.
Since I was young, writing was a way for me to express myself.
This reliance became a passion, which after a few years has turned into a profession.
Copywriting is my speciality. It allows me to combine my love for writing with my interest in social and behavioural psychology.
As a copywriter, I use words to influence.
Before I write, I make sure I know the product/service I'm promoting inside out.
When I write, I write with the target customer in mind.
People are motivated by self-interest. So, my goal is to identify the target customer's main problem, then frame the product/service as the solution to their problem.
Writing about features isn’t enough. That’s why to entice the target customer, I emphasise the benefits of a product/service, showing them how it will satisfy their deepest longings and desires.
I don’t have a writing style. As with content, my writing style depends on the target customer. This is important for the copy to resonate with them.
As for me, I'm ambitious and driven. I'm currently studying a Level 4 Copywriting and SEO Content Writing Diploma with the College of Media and Publishing. And I appreciate every opportunity that will help me develop my craft.
You can find out more about me through my website jessonwrites.com.
Work history
S
S
CopywriterSelf Employed
London, United KingdomFreelance
m
m
Junior Copywritermr lender
- United KingdomFull Time
+ Show more
Skills
- Writing
- Creative
- SEO
- Advertisement
- Copywriting
- Proofreading
- Editing
- Content Writing
- Copyediting
- English Grammar
Education
C
C
SEO Content Writing DiplomaCollege of Media and Publishing
London, United Kingdom
C
C
Copywriting DiplomaCollege of Media and Publishing
London, United Kingdom
+ Show more