Jo Kan

Jo Kan

Art DirectorBerlin, Germany
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Connections
Pip Jamieson
Rhonda Page
Emi Matsushita
Jo Kan

Jo Kan

Art DirectorBerlin, Germany
Projects credited in
  • Ego Movement Retail
    Ego Movement RetailAfter its first anniversary, we decided that it was time for EGO Movement’s first campaign video, shot in the stunning scenery of Rome. The video really manages to showcase the strength of the e-bike: It features a young woman who effortlessly pulls a pianist and piano through the city while cycling through the city.  EGO Movement’s CEO Daniel Meyer, commented: “The spots manage to capture our brand’s DNA perfectly, and in a very charming way. They are emotional and celebrate the joie de vivre EGO Movement stands for.”
  • Swiss goes viral
    Swiss goes viralSWISS presents a 360° view of Lauberhorn to the world
  • Ego Movement
    Ego MovementEGO Movement is a Swiss brand focused on changing urban mobility to a sustainable, affordable and stylish journey with their e-bikes. As the brand’s lead agency, we are supporting EGO Movement on their journey by developing the brand identity and marketing strategy. Even though EGO Movement has only been on the scene since 2015, they have already achieved what many other producers of e-bikes haven’t: Combining technology with first-class design. With the campaign we conceived for EGO Movement we wanted to show a wider audience what the brand is about: A powerful and fun alternative to long and dull journeys by car or on public transport, that also happens to be stylish and affordable… Because style is just a matter of your EGO!
  • Grill Sheriff BBQ Expert
    Grill Sheriff BBQ ExpertGrill Sheriff’s popular courses and events have played a major role in their success story. It only seemed natural to share their enthusiasm with a wider audience by producing how-to videos for their YouTube channel, which we launched as part of Grill Sheriff’s new social media presence. Marcel Meier, the charismatic founder, is the perfect brand ambassador. Watching him share his expertise quickly made it clear to us why Grill Sheriff is such a success in Switzerland. It has been an amazing journey so far and we are excited about our future projects with the brand.
  • Grill Sheriff Online Shop
    Grill Sheriff Online ShopWho doesn’t love a BBQ? It was an exciting task to work with the Swiss authority Grill Sheriff and give them a new look. With branches in Zurich Grüningen, Kloten, and a pop-up store in Küsnacht, they already had a great fan base and asked us to help them share their passion for everything BBQ’d with an even wider audience. Our tasks included consulting, branding, content, design, web design and programming. Their website is now reflecting everything this successful brand has to offer in a clear and easily navigable way. It includes an online shop with more than 700 products, which we developed from scratch; opportunities to sign up for their popular grill courses and events, as well as a blog for die-hard BBQ aficionados.
  • YUN Minimal Look
    YUN Minimal LookWeniger ist mehr. Für manche ist das nur ein Spruch, für YUN ist es Unternehmensphilosophie. Mit einem revolutionären System fertigt YUN innerhalb von nur 20 Minuten neue Brillen an. Minimales Design und eine wunderschöne, zeitlose Fassung machen die Brillen von YUN zu Berlins neuen Lieblingen – nicht zuletzt weil sie schon ab 99 Euro zu haben sind. Richtig gelesen, wir haben uns nicht vertippt. Die Eröffnung ihres Flagship-Stores hat FOUNDRY ebenso minimalistisch gehalten. Um die Geschwindigkeit zu demonstrieren, in der YUN qualitativ hochwertige Brillengläser produziert, haben wir einen ganz besonderen Event organisiert: Alle zwanzig Minuten änderte sich das Mood Theme des Raums von einer Farbe zur nächsten. Aber nicht nur die farbliche Stimmung änderte sich, auch das Catering und die Musik waren auf jedes neue Theme abgestimmt. Und YUN fertigte alle 20 Minuten ein neues Brillenglas-Set an. Für Unterhaltung war gesorgt: Während jedes Countdowns konnten die Besucher GIFs von sich machen lassen, bei denen sie die vor Ort produzierten Brillen Probe tragen, oder sich von einem Künstler auf einer YUN-Postervorlage portraitieren lassen. Ein DJ-Set von Eva Be und eine Live-Performance von Ben Ivory untermalten den Event musikalisch.
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Skills
  • Graphic Design
  • Branding
  • Print Design
  • Art Direction
  • Campaign
  • Illustration
  • Photoshop
  • Indesign
  • Illustrator
  • Logo Design