Joanna Henly M-L Studio, Founder, Illustrator, Creative Direction for Brand Experience & Message | The Dots
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Joanna Henly

M-L Studio, Founder, Illustrator, Creative Direction for Brand Experience & MessageLondon, United Kingdom
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Joanna Henly

M-L Studio, Founder, Illustrator, Creative Direction for Brand Experience & MessageLondon, United Kingdom
About me
Joanna Henly is the Founder and Director of Miss Led Studio. Working as an Illustrator, Creative Director, Fine Artist and Author and Creative Mentor in London and Lisbon. MLS partners with brands globally such as NIKE, Wacom, L’Oreal, Google, BraUn, and Ted Baker. Miss Led Studio also produces strategy and content for advertising campaigns, interior schemes and products across beauty, fashion, retail and technology sectors.
Projects
  • KEEP ON, Collaboration Female Narratives
    Excited to launch the latest studio collaboration, KEEP ON, created with wonderful photographer and creative @stephaniesiansmith this week! The series of portraits and mini gifs were created for the amazing power crew London based collective and creative agency . FEMALE NARRATIVES Working in collaboration with Steff has been a total blast and kept me accountable and challenged through this self isolation. Thanks FP! Super proud of this project in the, less is more vibes. Really wanted to celeb
  • Miss Led Studio was commissioned to create an uplifting image containing the word, JOY, for Coach USA social messaging to support Spring gifting. A month into quarentine it was a tricky time for companies, especially fashion brands. So we needed to create something very impacting. Working to a strict colour palette you can see the different images that brought us to the final graphic message/
  • New Moon Magic
  • You are The SUN
    Pitch work for Coach USA, for purpose on social media channels, using responses to their request of what brings Joy - on Instagram. These elements were used to bring pattern to clothing. The final, (first image), has been finished to potentially be part of a print series coming soon!
  • Digital Portraits
  • Clinique 'What's Your Line' Campaign
    Miss Led was commissioned by Clinique to create work for multi-faceted makeup advertising project. This also included a recently launched animation which was a collaborative effort between myself, Drum and Jelly London. An advertorial illustration was also published in Grazia Magazine.
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Projects credited in
  • Nikky Lyle Creative presents with Industry Leaders
Work history
    Founder & DirectorM-L Studio
    Lisbon, PortugalFull Time
Skills
  • Adobe Photoshop
  • Brand Identity
  • Abobe Illustrator
  • Brand Communication
  • Brand Collaboration
  • Brand Communications
  • Visual Branding
  • Visual Concepts
  • Visual Art
  • Visual 3D
  • Visual Merchandising
  • Visual Storytelling
  • Advertising Visualisation
  • Brand Activation
  • Brand Awareness