Projects
- An immersive audio-visual experience Philips Sound TV x Johana Kroft & Joris VoornDuring Amsterdam Dance Events The Band Father creative marketing agency created a unique pop-up experience called “Living Room Sessions” which went off the beaten track of the main program having art and technology at the heart of the experience. The Brand Father was responsible for strategy, concept, production, partnership management and artist selection + management. Special thanks to ANNE SOPHIE ERBÉ HEAD OF BRAND - The Brand Father I was responsible for Concept, Direction, Design and An
- Earth JuiceA Campaign by Idea & Maker for Flow Water Discover "Earth Juice", a groundbreaking campaign by [Your Name], showcasing Flow water's unparalleled purity and connection to the Earth's natural beauty. This campaign takes you on a journey to the heart of nature, where the essence of the planet is captured in every drop of Flow water.
- Refinery29 Resetting The GameResetting The Game: How The Unbreakable BrookeAB Took Her Life Back I had a pleasure to collaborate with on new online article for Refinery29. I made those 3d elements under the great direction of Yuki Mizuma Associate Photo Editor from R29 :) REFINERY29 X BROOKEAB CREW CREDITS PHOTOGRAPHER: JOELLE GRACE TAYLOR @JOELLEGRACE 3D DESIGNER: JOHANA KROFT @JOHANAKROFT WARDROBE STYLIST: KAITLYN VITUG @KAITLYNVITUG MAKEUP ARTIST: SHANNON PEZZETTA @SHANNONPEZZETTA HAIR STYLIST: CAROLINA YASUKAWA @YASU
- Creative MindsCreative Minds live inside the head of every creative person. All of them are unique and represents a different stream of thoughts or feelings. They were personalized and minted on the blockchain to remind us of our unique personas and connect our minds together. Every Mind is different & unique Original sound https://foundation.app/@johanakroft Collaboration with @johanakroft @maximkroft @ideaandmaker
- LUSH + I&M THE SCIENCE OF BATHINGBATH BOMB CAMPAIGN 2021 Lush go beyond the #bathart. Experience the benefits of bathing as a ritual for self care, wellness + transformative me moments. WE COLLABORATED WITH LUSH TEAM WITH MAKING THE BATH EXPERIENCE EVEN BETTER. WE CREATED THOSE 3D ISLANDS TO SHARE THE SPECIAL MOOD OF EACH BOMB. make your bath time special! It's time to RELAX... Tom Griffiths, Lush’s Creative Lead worked with us Idea and Maker to produce 6 Lush islands based on the Adventures in Bathing collection. 6 NEW BAT
- Your Unimaginable Summer NikeIn collaboration with TWENTY THIRD C, we captured the unimaginable summer spirit of London. 3D modelling: Idea & Maker, Adriana Mora, Adrian Leung (23rdC), Gunsel Senol (23rdC) Animation & reel: Nik Hill (23rdC) Textures & lighting: Twenty Third C Design, Direction & Production: Twenty Third C Concept: B-Reel Client: Nike Sportswear
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Projects credited in
- #googlebeach 2019A digital experience showcasing Google search data and celebrating the Cannes Lions Festival. The experience was created for a specific screen with a data set relating to interesting search terms. We created visuals based upon contextual search terms for special use across the Cannes Lions Festival 2019. The experience showcases a mixture of Google search trends, along with fictional searches for Cannes. Production: Idea & Maker Agency: Phantom Client: Google7
Work history
Head of DesignIdea & Maker
London, United KingdomFull Time
Art DirectorOgilvyOne
- Prague, CzechiaFull Time
In my position at Ogilvy One, I encountered many challenges. I created a new campaign and identity for the biggest bank in the group Czech Societe Generale with a whole team across every media. We always found different ways to sell the product and we received great feedback from our client. It was the biggest challenge in my life and I'm very grateful for everything that I learned from my team and clients.
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Skills
- Adobe Indesign/illustrator/photoshop
- Adobe After Effects
- Art Drawing
- Drawing Sketching
- Creative Ideas
- Socia Media
- Advertisement Branding
- Cinema 4D
- Design
Education
F
F
Bca.Faculty of Design
- Prague, Czechia
The study was focused on working with multimedia content and applications, especially in digital photography, film, video, audio, graphic design and data carriers.
Awards
Young Lions CannesCannes Lions
Marilyn Monroe, Stephen Hawking, Vincent van Gogh…
We wouldn’t know their stories if they were not born.
Many people only know the classic way of reproduction.
But there are a lot of people, that can tell their stories because of assisted reproductive technology.
view my project here:
http://johanakroft.com/work/in-vitro-fertilisation/B
B
Graphic Design gallery BehanceBehance
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