John Meadowcroft

Director

Level
Senior
Location
Liverpool, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

About me

I’m a writer with over a decade’s experience producing a wide variety of written content. I’ve contributed to some of the UK’s best-selling specialist magazines and provided high-street brands with creative content designed to help them engage with new audiences and boost sales. A lot of companies marketing themselves play it far too safe when producing content. They worry about turning people off when their audience is actually desperate to sink their teeth into something new, different, juicy and fun. The best content is dripping with wit; full of personality with creative flair splashing all over the show. I believe that being creative with language is by far the best way to grab an audience’s attention whenever you want to grow your business, engage with people or advertise a project. I can help you do that, whether you’re a publisher, brand or an agency looking for a reliable, creative freelance writer. If you think we’d be good together, get in touch!

Locked Pro Plan feature

Skills

  • Copywriting
  • Copy Crafting
  • Copy Seo
  • B2B Copywriting
  • B2C Copywriting
  • Copyediting
  • Content
  • Content Marketing
  • Content Consultant
  • Script Writer

Companies I’ve worked with

  • F

    Freelance

    • Trinity Mirror

      Trinity Mirror

      • Publishing
    • F

      Future publishing

      • C

        Click Consult

        Work history

        Currently

        Owner/Director

        Meddy Media

        Sep 2014
        • Liverpool, United Kingdom
        • Full Time
        • WRITING THAT WORKS. Meddy Media is dedicated to producing creative content that boosts sales and builds audiences. Improve your inbound marketing strategy with creative content designed to attract, inform and entertain. Boost traffic and generate better leads with copy that tells your story and sets you apart from the competition. John Meadowcroft has previously written for publications including GamesMaster Magazine, NGAMER, Liverpool.com Magazine, Viz Comic and others, as well as delivering creative content marketing campaigns for high-street brands.

        2014

        Mar 2013 - Sep 2014
        • Liverpool, United Kingdom
        • Full Time
        • Owner of content marketing start-up Digital Ink Media, performing copywriting and content creation tasks for search and online marketing campaigns. Digital Ink helped a range of clients including Grainger Games, Latitude Digital Marketing, Webpresence, and others.

        2013

        Deputy Editor

        The Auto Network

        Feb 2012 - Mar 2013
        • Liverpool, United Kingdom
        • Full Time
        • I oversaw and created content on core internal websites MotorTorque, Askaprice and Oneswoop using a mix of journalism, digital marketing skills, and technical knowledge to help transform the properties into specialist online automotive sites, boosting traffic and generating leads for the company and its clients.

        2012

        Freelance writer

        Freelance

        May 2011 - Jan 2012
        • Liverpool, United Kingdom
        • Freelance
        • Worked on a freelance/consultancy basis with clients to help existing creative projects and new campaigns. I created online content campaigns to attract organic traffic and boost online brand awareness for clients including Jagex, Trinity Mirror, Moneysupermarket.com, and more.

        2011

        Internal Copywriter

        Click Consult

        Aug 2009 - Apr 2011
        • United Kingdom
        • Full Time
        • My role was to create and edit all of Click Consult’s in-house content across the company’s seven branch websites to attract more business enquiries. This included writing on- and offline digital advertising content, working across departments to produce sales booklets and manage creative sales pitches angled toward potential clients. Also managed client PR campaigns. My role also involved constructing and editing blogs, articles and press releases for clients. I maintained the freelance pool as well as sourcing training opportunities for in-house staff writers, wrote video scripts, and helped present company video blogs.

        2009

        Freelance writer

        Dennis Publishing

        Apr 2009 - Oct 2009
        • Newcastle upon Tyne, United Kingdom
        • Freelance
        • Contributed to Viz Comic.

        2008

        Freelance journalist

        Imagine Publishing

        Jul 2008 - Jul 2008
        • Bournemouth, United Kingdom
        • Freelance
        • Contributed to X360 Magazine.

        2008

        Freelance journalist

        Steel Media

        May 2008 - Aug 2008
        • Bath, United Kingdom
        • Freelance
        • Freelance contributor to Pocket Gamer.

        2009

        Freelance journalist

        Trinity Mirror

        Mar 2008 - Jul 2009
        • Liverpool, United Kingdom
        • Freelance
        • Freelance contributor to Liverpool.com and magazine, helping to cover Capital of Culture events.

        2009

        Freelance journalist

        Future publishing

        Mar 2008 - Jul 2009
        • Bath, United Kingdom
        • Freelance
        • Freelance contributor to titles including GamesMaster Magazine and NGAMER.

        Education

        Currently

        (BA Hons) Imaginative Writing

        Liverpool John Moores University

        Aug 2004
        • Liverpool, United Kingdom
        • Course content included learning skills and gaining experience across a variety of literary forms through close critical reading and discussion, experiencing critical feedback loop of writing, receiving and giving criticism, and more. Key to course was production of new writing, alongside understanding the role of journals in creative and reflective process. Learning a mixture of narrative structures in relation to writing and reading, organisation of work and time-management skills was also key. Producing a substantial folio of creative and reflective work through guided and independent study was essential to course.

        Awards

        2019

        Social Media Certification

        Hubspot Academy

        • Completed Hubspot Academy's Social Media Certification, meaning I'm up-to-date on all facets of inbound social media marketing theory (according to Hubspot) until 2021.

        2019

        Content Marketing Certification

        Hubspot Academy

        • Completed Hubspot Academy's Content Marketing Certification, meaning I'm up-to-date on all facets of inbound content marketing theory (according to Hubspot) until 2021.

        2019

        Email Marketing Certification

        Hubspot Academy

        • Completed Hubspot Academy's Email Marketing Certification, meaning I'm up-to-date on all facets of inbound email marketing theory (according to Hubspot) until 2021.

        2019

        Inbound Marketing Certification

        Hubspot Academy

        • Completed Hubspot Academy's Inbound Marketing Certification, meaning I'm up-to-date on all facets of inbound marketing theory (according to Hubspot) until 2021.

        2019

        Inbound Certification

        Hubspot Academy

        • Completed Hubspot Academy's Inbound Certification, meaning I'm up-to-date on all facets of inbound theory (according to Hubspot) until 2021.