About me
I'm a passionate graphic designer based in London. I have a long experience on multiple fields of graphic design, and I have worked as a freelancer and part of a team.
My best skill is my dedication, and be organized with my tasks, which enables me to be involved in different projects at a time. I try to approach all the projects from a different point of view, looking for innovation, but always thinking in terms of objetives and functionality. I normally focus my energy on the concept or idea which must be behind the project, that's why I always start with the "why" before getting to the "what".
I’d also add that I’m really open minded person, who likes collaboration and a good work ambient which helps with the ideas generation. As John Cleese said, “creativity is not a talent, it is a way of operating”.
Thanks so much for taking the time to read this.
Projects
- Inz AlmarazInz Almaraz is a modest and rural hotel in Ximera de Libar, a small village in Southern Spain. The hotel is called after the original Arabic location where its foundations raise, Inz Almaraz, which means "Woman's fortress". The graphics are based on the geometrical patterns used to decorate Arabic palaces and, when isolated, represent flowers that refer to the woman's body. The usage of blue colour evokes water, a key decorating element within the Arabic tradition. The wood finish of the menu co
- Très JolieTrès Jolie is a store & workshop specialized in making ceramic jewelry and based in the city centre of Murcia, Spain. It is a 100% handicraft production. Not only is it a warm brand, but it is a very serious one as well. A range of white and pastel colors and the simplicity of the shapes prevail in each piece of jewelry. In fact, the identity pretends to reflect this handicraft aspect. This is why an attempt to get a typography as exclusive as every single piece of jewelry has been made, trying
- MineMine' is a white and sparkling wine, a top of the range wine made following the traditional champenoise method with edible 24 carat gold flakes. This wine has been made to be sold in the German, French and British market. The project needed a valid "naming" for all these markets. On the one hand, the word "mine" has got the same meaning in all the languages spoken in these markets, as it can be denned as a gold mine. On the other hand, it is also a possessive pronoun that refers to the possessio
- San Javier EmblemSan Javier is a town situated in the region of Murcia, in the South East of Spain. It's name comes from the influence thatthe apostle, Saint Francisco Javier, had on these lands. Three basic elements that define the geographical location of San Javier: The land, the air, and the sea. All of these represented in this emblem, but with a style adapted to the needs of a 21st century town.
Work history
Senior Graphic Designer & Creative Director
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Murcia (Spain) - London (Uk)
Midweight Graphic Designer
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Murcia (Spain)
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Skills
- Packaging
- Print Design
- Art Direction
- Web Design
- Creative Direction
- Environment
- Illustrator
- Indesign
- Photoshop
- Graphic Design
- Adobe Creative Suite
- Digital Design
- Branding Identity Design
- Typography Layout Design