A well informed and tuned-in social and content specialist currently working for Europe's leading media and entertainment company. Well versed in all advertising mediums and content production, with over 13 years experience across a host of iconic brands in multiple sectors.
Specialties:
- Creative Planning (Idea Development and Content)
- Project Management
- Content Production
- Brand Sponsorships/Ambassadors
- Brand Strategy
- Online PR
- Influencer Engagement
- Luxury / Fashion / Lifestyle Brands
Clients:
Sky, Amazon (Global), Amazon Prime Video, Co-op, Steel Warriors, Mercedes-Benz, smart cars, Jaguar (Global/UK), adidas (Global), MasterCard (Global), Lenovo (Global), Tesco (Clothing, Mobile, Beauty), Molton Brown, The Coca-Cola Company (Vitaminwater), Brand Alley, Expedia, Sporting Bet, The Conran Shop
Projects
- The Great Simplification (Sky)We launched a new U35-focused brand platform to introduce Sky Stream, ushering in a new era for Sky in a way that our audiences had never seen before. From 'twisting' our most notable brand assets to working with influential talent such as Munya Chawawa, Nigel Ng, Zezi Millz, Leomie Anderson and Chris MD, we demonstrated how Sky Stream is now the simplest way to achieve TV zen.
- The Infomercial (Sky)To drive further consideration of Sky Glass with headroom audiences, we needed to unpack the key product benefits and further understanding of what sets it apart from other Smart TVs. But how do you do convince social audiences to stick around long enough to hear it? By inviting some of the UK's most prominent online personalities - including Amelia Dimoldenberg, Mason Mount, Chunkz, Asim Chaudhry, Nella Rose and Olivia Neill - to take part in a scripted comedy piece, like you've never seen the
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Skills
- Social Marketing
- Integrated Advertising
- Through-the-line Campaigns
- Content
- Digital Advertising
- Influencer Management
- Creative Planning
- Campaign Production
- Content Production
- Brand Sponsorship
Education
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BSc Management and Information TechnologyThe University of Manchester
- Manchester, United Kingdom
1:1 First Class Honours
Received the Manchester Business School 2010 Programme Prize, for the best overall performance on the degree programme.
Awards
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Best Automotive Campaign/StrategyDrum Network Awards
Agency: We Are Social
Brand: Jaguar UK
Campaign: F-TYPE Launch - Your Turn BritainM
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Best Automotive CampaignMarketing Excellence Awards
Agency: We Are Social
Brand: Jaguar UK
Campaign: F-TYPE Launch - Your Turn Britain+ Show more