Work history
Marketing Coordinator
KIDS is a national charity that supports over 8,000 disabled children, young people and their families every year by delivering around 125 services across England.
• Sole charge National Marketing Coordinator position
• The charity’s brand ambassador
• Creating and sending out monthly Mailchimp newsletters to supporters
• Website content development and maintenance
• Maintaining all social media channels – Facebook, Twitter, LinkedIn and Instagram
• Coordinating operations and press with corporate partners and the local press
• Liaising closely with both the services and the fundraising teams on the development of event collateral and new resources for funding
Communications & Marketing Coordinator
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Responsibilities
• The branch’s brand ambassador, with sole responsibility of all internal and external communications
• Writer and Editor of quarterly ‘Living Life Well’ magazine that has a readership of members, supporters and health professionals
• Created and sent out monthly Mailchimp newsletters to supporters and health professionals
• Webpress website re-design, content development and maintenance
• Coordinated closely with fundraising and health promotion teams on the development of event collateral and new resources
• Coordinated with the local media, high profile ambassadors, key health professionals and government representatives
• Liaised closely with the National Communications Manager of Diabetes NZ on press releases and the implementation/ logistics of Diabetes awareness activities
Achievements
• Redeveloped website from brief to implementation stage, working closely with the internal team, design agency and website developers to create a simple yet effective website that included an online shop, adhering strictly to a small budget. The online shop brought in over $12,000 in the first 6 months after it was launched
• Increased social media communities by over 100% through Facebook and Twitter channels
• With assisting the fundraising team through promotion, building relationships and circulating media releases, our Diabetes Awareness Week fundraising initiatives brought in more than double the funds than they had the year before. For the first time, Diabetes Awareness Week also got online traction, with local organisations and media sharing it on Facebook and Twitter in addition to traditional print coverage
• Creating a new source of revenue through researching and developing an advertising pricing plan for social media channels and monthly newsletters
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Skills
- Events
- Marketing PR
- Editing
- Communication
- Email Marketing
- Logistics
- Marketing
- Social Media Marketing
- Communications
- Office
- Time Management Multi-tasking
- Organisation and Coordination Skills
- Admin Skills
- Social Media Content Management
Education
Bachelor of Commerce Majoring in Marketing/bachelor of Arts Majoring in Media
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Ncea Level 1,2 and 3 with Merit
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