I am an internationally experienced media and communication consulting graduate. I am specialized in marketing strategy, digital communication and strategy, advertising, public relations and media planning. I have previously demonstrated management and leadership qualities in both professional and educational situations. Currently I am studying at Imperial College Business School where I am acting as the Vice President of the Technology, Media & Telecommunication Career Club as well as Student Ambassador.
My professional interest lies in marketing opportunities in the technology and media industry.
Projects
- SaaS Startup Go-To-Market StrategyTablet Solutions is an Austrian SaaS startup revolutionising industrial field work. As head of marketing & sales, I had the opportunity to create a brand, the go-to-market strategy and guide the startup to its first clients by planning marketing, sales & communication strategies and managing a team of four in the implementation phase.
Work history
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Marketing & Sales Team LeadTablet Solutions
Vienna, AustriaFull Time
As the team lead of the Tablet Solutions Marketing & Sales team I strategically plan, overlook and execute marketing, growth hacking, sales and PR activities to promote the B2B software WorkHeld.
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Account ExecutiveSoubriet Byrne & Associated
- New York, United StatesFull Time
• Drafted creative strategies for three financial and two travel clients (AMEX, SPDR, Mathews
Asia, Switzerland Tourism, El Al Airlines, etc.)
• Created and bought digital and print campaigns for three financial and two travel clients (i.e.
AMEX, Alerien, SPDR, El Al Airlines)
• Oversaw and regularly optimized two Facebook campaigns for Switzerland tourism
• Reported to clients on all active social media, display, search engine and print campaigns 2016
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Skills
- Marketing Strategy
- Brand Building
- Public Relations
- Advertising
- Branding
- Online Marketing
- Brand Identity
- Project Management
- Marketing Communications
- Campaign Management
Education
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MSc Strategic MarketingImperial College Business School
London, United Kingdom
Vice President of the ICBS Technology, Media & Telecommunication Career Club
Student Ambassador for MSc Strategic Marketing
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BA Media & Communication ConsultingFH St. Pölten
- St Pölten, Austria
Specialisation: Advertising, Media Planning, PR