Julian Roberts

Sports writer and editor

Mid Level
London, United Kingdom
Locked Pro Plan feature


Projects credited in

About me

I am a sports writer and editor, across print, digital and social. As the founder and editor of STILES Magazine, I've eaten scrambled eggs with Alastair Campbell, crossed the Mersey with Bill Ryder-Jones, and joined a training session with Martin Tyler. The first two issues of the magazine have now sold out worldwide. I've also helped to bring Major League Baseball to Europe by covering the whole London Series between the New York Yankees and the Boston Red Sox on social, and was responsible for amplifying Guinness' share of voice in their first year as title sponsors of the Six Nations. With Heads Up, I ran the editorial team behind the first FA Cup Final dedicated to mental health, supplying long-form pieces to the match day programme, and running the digital ecosystem around the Heads Up FA Cup Final. My writing has also been featured in The Telegraph, When Saturday Comes, nss sports, and These Football Times amongst others. If you'd like me to supply some words for your campaign, brand, website, or feature piece, drop me a message.

Locked Pro Plan feature


  • Sub-editing
  • Social Media Management
  • Feature Writing
  • Sports Writing
  • Article Writing
  • Writing
  • Ceative Writing
  • Culture Writing
  • Content Writing
  • Editorial Writing

People I’ve worked with

Companies I’ve worked with

  • We Are Social

    We Are Social

    • Advertising
  • Beats by Dre

    Beats by Dre

    • Music
  • The Telegraph

    The Telegraph

    • Publishing
  • S

    Sky Sports

    Work history


    Sports Writer

    We Are Social

    Nov 2018
    • London, United Kingdom
    • Full Time
    • Guiding tone of voice, creating content plans, and writing regular copy for worldwide sports brands such as adidas, Guinness and Major League Baseball


    Founder and Editor

    Stiles Magazine

    Jul 2017
    • London, United Kingdom
    • Freelance
    • Through STILES Magazine, I am documenting football fan culture and exploring the stories, characters and lifestyle surrounding the game and its followers. I am responsible for writing long-lead features, sub-editing external submissions, running the social media accounts and liaising with the printers and stockists. For Issue 1, I interviewed legendary commentator Martin Tyler, Rhys Chapman (the director of SkySports film WONDERKID), and received contributions from Max Rushden, Lauren Hurrell and Bill Biss, amongst others. Working with the designer and photographer, we produced to deadline a 350-copy print run, now stocked in the UK and Denmark.


    Digital Editor

    Heads Together

    Jan 2020 - Aug 2020
    • London, United Kingdom
    • Full Time
    • Responsible for running the entire digital ecosystem for ​Heads Up​ - a partnership with the ​Football Association to help change the conversation on mental health through football. Managed content ideation, copywriting and editing, and project planning to strict deadlines. Lead writer and editor on all activations, including Take A Minute, the Heads Up Weekends, and the Heads Up FA Cup Final between Arsenal and Chelsea, delivering the campaign message that while stadiums are empty, we must show our #SoundOfSupport. Also contributed three long-form pieces for the unique match day programme, including an interview with Arsenal legend Tony Adams.


    Assistant Sports Writer

    The Telegraph

    Mar 2018 - Apr 2018
    • London, United Kingdom
    • Internship
    • Worked on the Telegraph's sports desk to help research and write features for the daily newspaper and website. Attended Lee Bowyer's first press conference and the BEDSA awards, which were both published in print and online.



    Sep 2014
    • London, United Kingdom
    • Achieved a 2:1 in Linguistics (BA) from University College London, writing a dissertation on the relationship between expressive language and descriptive ineffability.