Justas Balciunas

Email Specialist

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  • LocationUnited Kingdom

Skills

 

  • Advertising
  • Digital Media
  • Marketing PR
  • Brand Management
  • Business Development
  • Email Marketing
  • Html
  • Javascript
  • Marketing
  • Networking
  • Project Management
  • Communications
  • Adobe CS Suite
  • Campaign Development
  • Email Design Build

Work history

Currently

Email Specialist

Padawan Group Ltd

Aug 2013
  • Designed, structured, coded and executed over 20 email marketing campaigns for customers, spread across 22 countries. Introduced the use of dynamic content blocks to campaign creation workflow, which reduced campaign production time by 40%. Manage campaign deliverability process to ensure our brands‘ consistently high reputation and effective target audience reach of managed campaigns. Report on key campaign performance metrics.

2013

Campaign Executive

Last Second Tickets

Dec 2011 - Jul 2013
  • Managed, segmented and analysed large marketing campaign databases. Created 6 weekly marketing and promotional email campaigns. Planned and successfully executed a direct B2C marketing campaign (email and text message) that reached nearly 6 million customers. Led a 3-person email marketing team responsible for email building, new template creation, implementation, and analytics. Planned activities to enhance customer experience and levels of engagement. Managed customer inquiries from Last Second Tickets, Orange Fun Finder (Orange Mobile) and Confused.com Box Office service users.

2011

Marketing Manager

Orange Plastics BV

Dec 2010 - Jul 2011
  • Led the creation of Return2sender Foundation, company’s non-profit branch. Assisted in implementing strategic and marketing initiatives, from drafting foundation’s marketing plan, creating its brand identity, to communicating (B2B) with prospective members of the organization. Helped improve company’s marketing strategy both offline and online, ensuring consistency with brand values and voice.

Education

2011

Communication Studies

University of Amsterdam

Aug 2010 - Jun 2011
  • Master of Science degree in Communication Science, European Communication Studies track.

2010

Integrated Social Sciences

Jacobs University

Aug 2007 - May 2010
  • A program combining Economics, Mass Communication, Sociology and Political Science.

2007

International Baccalaureate Organization

Vilnius Lyceum

Aug 2005 - Jun 2007

    2005

    Coursework Focus on American History and Literature, Mathematics, Arts, English and Spanish Language

    Sewickley Academy

    Aug 2004 - May 2005
    • Attended Junior year (eleventh grade) as an ASSIST (American Secondary Schools for International Students and Teachers) scholar.

    Awards

    2004

    ASSIST Scholarship

    • Attended Junior year at Sewickley Academy (eleventh grade) as an ASSIST (American Secondary Schools for International Students and Teachers) scholar.