K.O.studio is my brand under which I perform commercial and non-commercial visual design projects for clients based in Canada, USA, Poland, United Kingdom and Spain. I created work in various design fields, using my skills in illustration, poster design, branding, app design (UX, Ui), for companies and institutions like; Yad Vashem (The Worlds Holocaust Remembrance Centre), United Nations, Thidius, Lovage Project, Mindful Workshop, tentree, Pocket Fish, Joana Nenu Photography, Ortiga Cosmetics London.
Established in 2012, tentree is an outdoor apparel brand whose main mission is not to sell merch but to plant 1 billion trees by 2030, which they achieve by planting ten trees for each and every product sold (hence the name). Based in Vancouver, Canada, the company partners with different reforestation organizations around the world who in turn work with local people to plant the trees — as of this writing, over 42 million trees have been planted in Madagascar, Indonesia, Senegal, Nepal, and Canada. At 2019 tentree gathered exceptional attention with an Instagram post — currently the 5th most-liked post on Instagram ever — that promised to plant 500,000 trees if they reached 5 million likes. It has more than 15 million so far. My main responsibilities as a Senior Graphic Designer at tentree: • Head of the Packaging Design Department • Collaboration on the tentree 2019/2020 rebrand; icon design, font design, print design, packaging design. • Print Design for; press publications, seasonal apparel catalogues, trade shows booth design, packaging, preparing brand design elements for retail and online sellers. • Digital Design (UI/UX) for; website (mobile & desktop), social media (Instagram, Facebook, YouTube), • Kickstarter campaign for Mobius sub-brand. • Animation & video editing for the website and social media. ---------------------------------------------------------------- - Rebranding: https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_tree_done_in_house_with_sid_lee.php - the 6th ever liked Instagram post (>15 500 000 likes): https://www.instagram.com/p/Bwjpxgph9DE/?hl=en - Kickstarter campaign for Mobius backpack: https://www.kickstarter.com/projects/778570141/mobius-the-worlds-most-eco-progressive-backpack - About: https://www.tentree.com/pages/about
In mid-2016 I was selected to be a part of a new creative team for the Guardian Media Group: the 'diamond in the crown' account in OLIVER’s portfolio. For more than a year, I have had the pleasure of working with like-minded progressive thinkers on highly creative projects. At this intense political times, I was able to speak up and raise some issues while working on the 2016 US presidential elections and the 2017 elections in Britain and France. I was also lucky enough to work on a full cross-platform campaign for the Guardian’s 2016 Christmas Charity Appeal, which raised over £2million to help refugee children. Our work has been featured in The Drum and Creative Review, as well as quadrupling the Guardian’s membership numbers in just one year.
Clients/projects: • Google (Android, Chromecast, Play) - main client; At the beginning of 2016, I joined a leading Digital Team at OLIVER to work on creative promotion for the Google brand family. Chief amongst my responsibilities was working on the ‘Be together, not the same’ campaign for Android. I worked with a team of great designers, in which I was responsible for creating and animating illustrated characters and preparing various digital tools, working across many different platforms. I became known for my design skills, creative mind and problem-solving attitude and even more exciting projects soon followed. In addition to my work for Google, I also directed the 2016 spring/summer and autumn/winter global digital campaigns for DKNY fashion. I was also lucky enough to produce creative, UI/UX and video work for Nike, EE, Starbucks, Beats by Dre and more. • Nike; web design, responsive design, online marketing, motion design, • Beats by Dre; online marketing, motion design, social media, • DKNY; web design, responsive design, online marketing, • Starbucks; web design, UX, responsive design, social media, • EE; web design, responsive design, UX, UI www.ee.co.uk