I am a designer, artist and architect based in Barcelona and Dubai.
My focus is on graphic design, identity, branding, art direction, and product design.
I have worked with multiple companies to develop their visual identity and help elevate their
brands and events through graphic design.
I am passionate about telling stories through bold art, colours, patterns, architecture and a
sense of humour. I’m constantly exploring how culture and craft are redefining
design. I love dogs, coffee, art and street culture.
Projects
- BETI 4.0BETI 4.0 acts like a guide for all Indian women young or old, traditional or modern to rebel and take charge. A campaign designed for south-asian women asking them to question and recognise the patterns and micro-aggressions at home early on, rebel/act un-sanskari(rebellious) and question everything, giving rise to the next generation of BETIS(daughters)! The campaign is extended by a set of bold, rebellious objects placed in plain sight, challenging traditional notions of how Indian women are
- STAYSTAY is a reflection on the lockdown. It is a journal to which I will add pages regularly. It is about the motions we are all are going through or went through during quarantine. It can be hard to be creative and motivated during these odd times, I hope to inspire myself to create, experiment and stay positive through this project.
- VERE Branding, Identity and Print DesignThe VERE symposium is about the neuroscientific, technological and application areas of virtual and robotic embodiment. Embodiment is concerned with dissolving the boundary between the human body and surrogate representations in immersive virtual reality and physical reality using robots. The conference is a prestigious event for scientists working with Virtual Reality to present their research and posters to other scientists in the field and further the conversation. The conference was held i
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Projects credited in
- any segment magazine issue 01 previewDuring a time where recognition for artists is becoming harder and harder, even when the market is saturated with such talented people, I decided to create a side project in order to give people wider recognition and deserving publicity associated with their fabulous work, a project that included a celebration of the modern art world and all the perceivable delights that come with it. It was also started in support of charity, for those who may be suffering the most at this moment. In the first52
Work history
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EducatorMiddlesex University
Dubai, United Arab EmiratesPart Time
I am currently an adjunct faculty in the university. I teach print making, art
direction, packaging design and type design. I also advise students from
media and graphic design programmes on their final year creative projects
and dissertations.
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DesignerBranding
Barcelona, SpainFreelance
I have handled multidisciplinary projects, ranging from branding and
illustrations to architectural projects.
I have worked on several branding projects with prestigious scientific
organisations such as the EventLab, The University of Barcelona, The Human
Brain Project, and various other European scientific research projects (ACM
SAP, Future & Emerging Technologies) to rebrand their visual identity for large
scale conferences and exhibitions.
As an artist, I have worked on multiple projects with a local animal rescue
shelter in Barcelona to help raise funds. I painted a mural at the shelter
entrance to make the space more welcoming for all the volunteers and
visitors. I designed T-shirts and hoodies for the rescue shelter, which sold out
in the first month and helped raise significant funds.
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Skills
- Art
- Drawing
- Art Directing
- Graphic Art
- Graphic Design
- Illustration
- Product Design
- Furniture Design
Awards
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ThesisSushant School of Art and Architecture
Award for the best thesis project