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Creative, resourceful and experienced writer and editor, specialising in arts-focused journalism, working in print and digital media.
Contributing to general editorial direction; commissioning, editing and publishing reviews; co-ordinating the site’s multi-platform social media presence; working toward securing high-profile artists for features coverage; represent the company at events as well as in the virtual domain and proactively working towards creating successful partnerships to generate revenue streams and generate brand awareness.
Specialising in longform editorial, social media, editorial direction and artistic commissions; project managing photoshoots and video content from concept to publication; recruiting and managing a global network of contributors; programming events and managing editorial budget.
Delivered on-trend, shareable and culturally relevant articles that drive traffic without sacrificing quality; Created and established a new section of the website devoted to contemporary literature and cultural commentary — from Finnish poetry to Kim Kardashian; grew its profile and expanded the reach of the site; secured big-name interviews and high-profile contributions, seeing them through from concept to publication, whilst always seeking out and championing new, underground and avant-garde work of young writers. Formed strong, beneficial working relationships with authors, presses, galleries and publications in the UK, Europe and United States – allowing for effective cross-promotion and collaboration via multi-platform social media engagement – whilst also building and maintaining a diverse and expanding global network of contributors.
september 2011; july 2012