About me
I'm a freelancer copywriter, producer, and brand publisher with five years' experience as editor at magazine and agency Le Cool Dublin (ceased publication December 2015).
As a writer, I am attuned to tone and what the audience is looking for. I know when the crowd is baying for alliteration, and I know when it is cringing at it. I’ve written headlines and short copy, but I’ve also worked on video, advertorial, sponsored content, magazine/brochure copy, long-form journalism and radio.
I have produced videos and publications, organised interactive science events and even gigs in churches. I have hosted events, speaking extensively on subjects like photography, design, advertising and fashion.
I am a creative person who is always elbow-deep in some project, whether it's my own newsletter or a short-lived Pop-Up Stand-Up night called FOMO.
I am a visual person and enthusiastic collaborator, I love to work with others, and pour passion into my work. I am conscientious and hardworking, I am imaginative and innovative. I can think of a solution to most problems by using a can-do attitude and ingenuity.
I am looking for an opportunity in a creative and fast-paced environment and I look forward to working on new and exciting projects in the future.
Projects
- AlteredLe Cool Dublin was approached by International Music Day and asked to create a spectacular music experience in Christ Church Cathedral. We organised a line-up in collaboration with leading music writer Nialler9. It was so well received that ticket requests were four times the allowance, and we received over a hundred walk-ups on the evening. It was the hottest ticket in town, especially after we announced special headliner, Jape. It truly repositioned International Music Day as a contemporary, of-the-moment event.
- The Le Cool CompoundScience Week approached Le Cool Dublin, looking to get our 25-35 audience on board with Science Week. We pitched them an interactive exhibition featuring custom-built work from artists and designers with design backgrounds. We produced and managed this exhibition, promoting, staffing, and curating it.
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Work history
Owner
Ink and Paper Club is my identity as a freelancer. I have worked as copywriter for a variety of fashion and lifestyle brands, and consulted and produced on creative projects for Absolut, Orangina and Body&Soul festival, as well as for world-leading agencies such as Thinkhouse and Ogilvy.
Marketing Executive
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As Marketing Executive for the International Literature Festival I built a social media and direct marketing strategy for the festival and ensured that the festival was promoted effectively to the right audiences.
I created a strategy that fastened ILFDublin's position as Ireland's premier literary event, managing a network of writers, interns, photographers and videographers and directing the production of content.
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Skills
- Advertising
- Events
- Film
- Marketing PR
- Publishing
- Art Direction
- Brand Strategy
- Film Production
- Excel
- Photoshop
- Word
- Interview
- Podcast Production
- Html CSS Basic Knowledge
- Manage
- Manage A Team Of 20
Education
Single Honors History
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I studied history at Trinity College Dublin for four years, eventually specialising in Modern Irish History. My dissertation examined Queer Culture in Dublin, 1977-1997.