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*Liaising with a wide range of journalists, publications, stylists, bloggers and photographers aiming to secure editorial to raise brand awareness. *Daily social media coverage and creating social strategies on: Twitter, Facebook, Instagram, Pinterest, Google+ *Mailing Lists (mail chimp) *Creating a strong list of contacts *VIP Dressing and Gifting *Representing the brand on various trade and consumer exhibitions *Social networking events e.g. Blog awards *Research to create new connections / Organising and co-ordinating press events and experiences while optimising sales and brand coverage *Copy writing SEO optimised press releases and copy, promotional copy and mailing lists *Responding to press requests *Graphic Design: Image editing, look books, business cards, promotional copy, buyer books *Branching out to stockists *Introducing SEO to optimise online coverage *PR and marketing traffic reports *Creating and following strict deadlines to meet monthly timetabled marketing, PR and media targets
Collection research / Finishings Factory communication/ Organising Interns/ Technical Files/ Conversing with stylist / Conversing with PR agency / Press releases / VIP gifting / PR research / Brand awareness / Conversing with Bloggers, Instagram account coverages, magazines, stylists, photographers. / Creating strong initiative ideas to market the company / Organise meetings with buyers / creating buyers books / Graphics design (Photoshop and Illustrator)
Pattern Cutting Hand sewing Machine sewing Textile creation Assisgned to ‘collaborative pieces’ Metal work In charge of factory supervising for RTW collection Behind stage for 2x Paris Fashion Week
Working with jewellers in Hatton Garden / Sales / Stock Take / E-Commerce / Liaising with high profile clientele / Representing and social networking for company out of hours / Personal delivery to high profile clients / creating and holding an exclusive client base / Planning and working promotional events / Creating social media campaigns via Instagram, Facebook, Twitter / Working as a team to create initiative and forward thinking online and offline events, competitions to build brand awareness ideas.
Central Saint Martins