Kate Gilbert

Digital Lead

FollowUnfollow

Join our Pro Plan to message Kate

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationUnited Kingdom

Skills

 

  • Web Editing
  • Commercial Content Writing
  • Content Creatiion

Work history

Currently

Digital Lead

Red Magazine

Sep 2015
  • Implementing a new strategy for Redonline.co.uk, including editorial, social media, commercial, video and a 360 workflow. Managing and editing a team of seven and overseeing web output for all print staff at a senior level. Producing analytics, commercial reports and presentations. Increased social traffic by 260%, page views by 15%, pages per session by 25%, time on page by 33% and reduced bounce rate by 70%. Expert in SEO, Google Analytics, and digital strategy. Produced Smart Women Week - five days of live events and a dynamic digital takeover (41.6million social reach on #ThisIsASmartWoman social campaign).

2014

Senior Editorial Consultant

Hearst UK

Jun 2015 - Sep 2014
  • Implementing a 360 workflow for print and web team for Goodhousekeeping.co.uk. Consulting on a new content and social strategy. Increased web traffic by a third in three months.

2014

Web Editor

Handbag.com

Nov 2013 - Jul 2014
  • Highest website traffic in 10 years. Overhauled social, editorial, SEO & sales strategies.

Education

2009

Fashion Journalism

University of the Arts, London

Aug 2003 - Aug 2009
  • Fashion Journalism

2006

History

University of Sheffield

Aug 2003 - Aug 2006
  • History

Awards

2013

Lifestyle website of the year

  • Handbag.com shortlisted