Katerina Paterova
Available

Katerina Paterova

Brand & Event Specialist with Focus on FashionPrague, Czechia
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Katerina Paterova
Available

Katerina Paterova

Brand & Event Specialist with Focus on FashionPrague, Czechia
Projects
  • Charity Fashion Line City Souls
    Charity Fashion Line City SoulsCity Souls is a project that connects local fashion, Czech designers and a good cause. Every year a special fashion line is prepared with selected Czech designers and is sold via different channels (online & offline). Collected money from the sale is donated to a selected dog shelter.
Work history
    Brand Manager
    Prague, CzechiaFull Time
    ♣ Developing marketing strategies and promotional campaigns (idea, timing, budget) ♣ Market data analysis, competition monitoring, campaigns & projects evaluation ♣ Marketing activity planning and coordination (print and digital) – digital campaigns, events for readers, co-events and collaboration with partners, media partnership, event management, cross promo projects coordination
    Event Coordinator
     - New York, United StatesFull Time
    ♣ Planning and executing events (board meetings, cocktail parties, conferences, charity events, store openings) ♣ Business development, CRM, sales leads generation, marketing plans evaluation, social media management
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Skills
  • Branding
  • Fashion/retail/luxury
  • Media
  • Coordinating Events
  • Digital Social Media
  • Adobe Indesign/illustrator/photoshop
  • Sales
Education
    Luxury Brand Management
     - Italy
    Economy, Marketing
     - Prague, Czechia