Katharina Hogenkamp
Available

Katharina Hogenkamp

Marketing WriterLondon, United Kingdom
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Katharina Hogenkamp
Available

Katharina Hogenkamp

Marketing WriterLondon, United Kingdom
Work history
    Y
    Y
    Marketing WriterYNAP Group
    London, United KingdomFull Time
    Working alongside a team of 18 international writers and graphic designers, I am responsible for the German marketing content through all digital channels. The varied role encompasses delivering localised emails, bespoke features, seasonal campaigns, PORTER magazine promotions, non-editorial site copy, customer communications and supporting the Fashion Writer with magazine features for The EDIT when necessary focussing strongly on SEO and the achievement of weekly KPI´s. The opportunity arose for me to go beyond my role working with marketing and social media teams on the development of localised campaign strategies maximising brand awareness and new customer acquisition. This included presenting new promotional ideas for branded blogger collaborations ensuring increased site revenue through liaising with marketing and visual merchandising teams on selection of products for customer lists, specifically for the German market.
    F
    F
    ContributorFreelance
     - Berlin, GermanyFreelance
    • Writing monthly product descriptions for German e-commerce Zalando SE focussing strongly on SEO. www.zalando.de • Working alongside Berlin based fashion blogger Masha Sedgwick as her sole contributor, I presented and created unique fashion, beauty and lifestyle content on a weekly basis. Being in constant dialogue planning blogging and social media strategies in order to increase upon her 100k plus followers. www.masha-sedgwick.com
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Skills
  • Fashion
  • Editing
  • Lifestyle
  • Blogs
  • Creative
  • Web Content
  • Media
  • Social
  • Indesign
  • Office
  • Photoshop
  • Word
  • Copywriting