Katherine Fraga
Available

Katherine Fraga

Creative ManagerLondon, United Kingdom
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Pip Jamieson
Katherine Fraga
Available

Katherine Fraga

Creative ManagerLondon, United Kingdom
About me
Enthusiastic, committed and punctual individual who is always eager to learn something new and undertake new experiences. Also being very passionate, creative and well-organized, I have a sharp eye for detail and an eloquent communicator both verbally and in writing. I have the ability to remain calm and good humored in all circumstances whilst working on own initiative or as part of a team in a fast paced creative environment. I am professionally minded who never loses sight of the important issues, with the ability to prioritize workloads.
Projects
  • Recording Artist - 'Alessi's Ark'
    Recording Artist - 'Alessi's Ark'
  • Signed singer/songwriter - 'Rooty'
    Signed singer/songwriter - 'Rooty'
  • Signed Artist - 'Yuna'
    Signed Artist - 'Yuna'
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Work history
    Creative Manager
     - London, United KingdomFull Time
    EMPLOYMENT HISTORY CROWN TALENT & MEDIA GROUP, Matrix Complex, 91 Peterborough Road, SW6 3BU Creative Manager November 2015 – November 2016 • Managing the creative aesthetic process and implementing a tailored vision for each individual artist on the development and signed roster. Creating a visual direction in sync with the music, from the grass root level of development to campaign rollouts to signed deal stages. • Devise visual references from the organization of creative meetings/ brainstorms to the construction of mood boards to be incorporated within a roll out plan to configure a visual direction • Liaising with high street and luxury fashion brands to PR agencies, and strengthening brand relationships from fashion and style influencers. Generating positive brand exposure, maintaining excellent relationships and establishing new contacts Creative Assistant December 2014 – November 2015 • Assistant on the management team for major label act Jessie J, through to the development artist roster • Conduct and coordinate the day to day management of all development acts, from the organization of schedules and oversea travel agendas, to the liaising and orchestration of studio sessions, event requests and branding opportunities etc. • Ensuring a constant up-to-date knowledge on the seasonal trends across current artist campaigns. Creating opportunities for artist and brand collaboration, to targeting specific designers/ companies to champion our roster at early stages of development • Manage execution and spear heading the styling and visual direction on all development act photo shoots, live performances, press and video content, to imagery on all social platforms • Executing a creative roll out campaign consisting of consecutive single artworks featuring in credible US and UK publications, most notably Hunger, Complex and Vibe Magazine • Implementing a creative direction and management of support act Amber-Simone on her five date UK performances on John Legend’s ‘All Of Me’ Tour Head of Artist Liaison for Fusion Festival August 2013 – August 2015 • Oversee and manage a team of Artist Liaison assistants ensuring all tasks and requirements are met throughout the 3 day festival • Coordinate and liaise directly with all Tour Managers, Management teams, Agents, Press and Production teams of all the festival line up • Accountable for Artist Liaison coordination for all head line acts: Ed Sheeran, Pitbull among many others Executive Assistant to Chairman, Marc Marot February 2013 – December 2014 • A&R Coordinator for artist Jessie J’s second album release ‘Alive’. Involving the direct liaising with all writers, producers to management teams. • Being the point of contact in coordination between both of her major labels in the UK and US teams. In charge of the collation and arrangement of the label copy and lyrical content featured within the album sleeve. Being present during all label and management meetings leading up and during campaign and album release time lines • Directly liaising with major ticketing company StubHub, across their activation and promotion of Jessie J’s ‘Alive’ UK Arena tour • Collating artist contracts for review with legal departments and external parties • Administration of the Chairman’s daily schedule and organization of travel agendas etc ‘YOUNG GUNS NETWORK’, MUSIC NETWORKING EVENTS, Sony Music Entertainment, 9 Derry Street, W8 5HY Guest Liaison December 2012 – December 2013 • Being apart of the organization of each monthly event • Selecting and pre-event briefing all guest speakers, informing and coordinating schedules on event days • Approach prospective senior music industry guests and press to attend each event ‘THE NOISETTES’ & SHINGAI SHONIWA, International Band/Artist Personal Assistant September 2010 – September 2012 • Responsible for organizing and maintaining daily schedules along with handling personal requirements for all band members • Coordinating with management, stylists, hair/ make-up artists, production teams for all events, appearances and performances • Assisting management of the band during all music and fashion related events: Sky Arts Awards 2011, BBC Radio 1’s Celebration of Pete Tong, Levis’s 2011 Shape What’s To Come Launch event, All Saints Royal Berkshire Polo Club Charity Match, Guy Chambers and Ross Clarke Present The Next Orgasmatron at Favela Chic, Paloma Faith Charity Show in Union Chapel, The Noisettes gig at The Moles Club in Bath, Shingai Shoniwa’s charity partnership with Nike amongst many others
Skills
  • Visual Direction
  • Brand Positioning
  • Artist Managment
  • Assistant Styling
  • Digital Strategies
Education
    BA
     - London, United Kingdom
    Music Industry Management (BA hons) – 2:1 (Upper Division) Honors Degree