I have been working in the live events sector since 2012 and have collaborated with venues, artists and record labels to successfully programme and promote music and arts events, develop audiences and boost marketing strategies.
I am the Events and Programme manager of the New Cross Inn in SE London, responsible for booking a year round programme of live music and arts events for the 300 capacity venue. • Sole responsibility and creative control over the events diary • Managing a team of 3 events assistants and interns • Negotiating deals, contracts and budgets with agents and promoters • Putting together a range of diverse line-ups from emerging artists to international touring bands, comedy and student events • Marketing and promoting the venue and events online, on social media and through print and press releases • Strengthening our links with the local community through fundraisers and access initiatives
Working with the venue to create concepts and advise on a variety of music and arts events, coordinating the programming, promotion and production. - Negotiating and contracting financial and production deals with agents and artists - Handling venue and booking enquiries - Ticketing and listings - Using online and social media promotion techniques to research audiences and market effectively - Organising promotional materials for events, including writing press releases and organising interviews and airtime for the artists. (Radio, press and online) - Front of house supervision and volunteer management
Da Banda is an Angolan record label seeking to bring Angolan artists and dancers to the mainstream West. In my role I coordinated the promotion and production of live music events and delivered marketing campaigns that ranged from raising artists profiles to the restyling and rebranding of the label for the European market. • Creating and managing a range of project budgets • Compiling branding and marketing briefs • Developing audience-building opportunities, including taking a group of our DJs to perform alongside Fatboy Slim at the Ibiza ILMC
As a marketing assistant for Eskimo I was involved in devising long-term digital marketing solutions for a range of clients including Sony records, Peavey and The Bedford (London music venue). • Managing client accounts and customer relationships • Selecting from a range of new technologies to boost online campaigns and create on-going marketing strategies • Building users and audiences by enhancing social and online features • General office administration