Katherine Pegg

Senior Marketing Manager

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  • LocationUnited Kingdom

Projects

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Skills

 

  • Digital Media
  • Events
  • Marketing PR
  • Branding
  • Print Design
  • Creative Event
  • Brand Management
  • Email Marketing
  • Marketing Strategy
  • PR
  • Event Organisation
  • Event Planning
  • Communications
  • Relationship Management

Work history

Currently

Senior Marketing Manager, Events and Partnerships

Stylus Media Group

Sep 2014
  • Full Time
  • • Overseeing a global event series in the UK, Germany, US, Korea, Japan and Australia to support client services, renewals and business development, including managing event staff, suppliers, budgets and collateral • Co-ordinating pre-event marketing campaigns to secure attendance, including pricing and discount structure, email marketing, social media marketing and press invites • Building long-term commercial partnerships across all industries, negotiating objectives, onboarding teams and managing on-site activity, including co-ordinating speakers, meeting technical requirements and ensuring lead generation • Analysing strategy, seeking out new marketing opportunities, promoting awareness, developing visual identity and managing data for Stylus Media Group brands • Securing, collating and analysing media coverage from mainstream and industry press, including The Telegraph, The Daily Mail, Stylist, Campaign, Retail Focus and Women’s Health • Recruiting and managing interns, developing their digital marketing, event management and PR skills

Education

2011

3D Design New Practice

Loughborough University

Oct 2007 - Jun 2011
  • 3D Design