About me
Katie is a multidisciplinary creative working as an editor, stylist and social media manager. Her work at Topshop and Threads Styling saw her style and work with VIP and HNI clients both locally and internationally. She has experience with editorial, commercial and runway styling as well as digital styling, editing and content creation. Her role as social editor at Threads enabled her to develop her styling and client facing skillset into the digital sphere where she produced and curated high quality content to promote sales via Threads social channels.
Katie is obsessed with popular culture and her strategic way of working with influential millennial and gen z consumers from both a sales and marketing point of view gives her a 360 approach to projects.
Katie is an activist and the director of the CIC Menstruation Matters which campaigns for period dignity and RSE reform in her birthplace Northern Ireland. She has worked closely with the government and successfully campaigned for free period items in all schools and public spaces as of 2021. She is passionate about people and equality for all.
Work history
T
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DirectorThe Homeless Period Belfast
Belfast, United KingdomPart Time
- Founding member of volunteer led charity and campaign for period dignity throughout Northern Ireland
- Working as a consultant with the government to provide advice on launching the media for public health campaigns around Women's health
- Leading the social strategy on our highly successful #MenstruationMatters campaign
- Managing all social output which includes but is not limited to content planning, writing copy and researching assets
- Successfully lobbying the N. Irish government to provide free period products in all educational settings since September 2021
- Hosting workshops in schools, workplaces and private sector on period dignity and sex education
EditorThreads Styling Ltd.
- London, United KingdomFull Time
- Manage multiple social media platforms, driving performance that meets wider marketing and business goals
- Monitor social media trends, reacting to cultural moments in a timely manner
- Develop social first content that is fit for purpose in collaboration with the wider team
- Strategise and plan long and short form content in collaboration with wider business
- Manage and plan social calendar across all platforms
- Plan and oversee scheduling of content
- Liaise with and brief design and copy team on asset creation
- Pull reports and insights regularly and admin as required
- Carry out account audits, competitor research and benchmarking
- Community Management; respond to grid comments and DMs to agreed SLAs
- Manage and delegate to the social media assistant
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Skills
- Fashion
- Events
- Journalism
- Promotions
- Blogs
- Online
- Blogging
- Social Media Marketing
- Creative Direction
- Event Organisation
- Media
- Social
- Indesign
- Powerpoint
- Content and Media Writing
- Sales Strategy
- Brand Sales
- Sales Administration
- Brand Analysis
- Brand Collaboration
- Brand Developent
- Marketing Strategy
- Social Media Management
- Social Media
- Social Media Advertising
- Content Creation
- Content Editor
- Content Coordination
Education
MA Fashion Innovation and Realisation
- Liverpool, United Kingdom
BA (Hons) English with Media and Cultural studies
- Liverpool, United Kingdom