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Currently editing and designing a magazine for teenage girls as my final year MA Fashion Journalism project.
Delivered a website project for small business owner. • Wrote and edited all content for the website, including all photography. • Planned all navigation elements and optimised for search engines.
Writing fashion features for this quarterly fashion and photography magazine based in Berlin, Germany
• Worked as a membership advisor selling gym memberships whilst completing masters. • Role included customer contact, developing leads for membership sales and following through to signing up new members • Regularly hit sales target including being in the top 5 membership advisors in the country.
• Managed the writing of copy and engaging content for both large integrated campaigns and smaller individual drives. • Producing content for external sites and forums in order to increase outreach and potential business. • Building relationships with similar businesses in order to collaborate on content production. • Successfully managed social media platforms, such as Facebook and Twitter and used targeted advertising to boost campaigns and SEO, this increased the company’s social media following from 7K to 45K in 8 months.
• Successfully coordinated the content leading to the launch of the new company website. • Organised photo shoots. • Managed all aspects of the content writing, editing and upload of content via the CMS • Designed new layouts of company marketing materials and organised events. • Managed CRM project involving coordinating 9 Vice Presidents and acquiring contacts as well as cleansing the existing database. • Organised content strategy for the Marketing Manager.
• Worked together with the marketing department to produce content for ad campaigns and promotional content during the early stages of the UK fashion ecommerce website, which directly increased traffic to the site. • Copywriting for the UK online department – writing brand descriptions directly for the site as well as editing copy for the fashion blog. • Handled the UK social media side of customer service. Updated Facebook and Twitter with promotions and also assisted customers with complaints and queries. • Successfully worked as a customer service agent for the UK, Italy and Switzerland.