In charge of all marketing and PR activity, as well as communication strategy since February 2014. Part of a process to re-launch and expand the brand on to the Danish market as well as the rest of Europe.
Temporary position as Ass. Marketing Manager at the LVMH fashion house EDUN, in New York. A strategic role to assist the re-launch of the EDUN brand with new Creative Director, Danielle Sherman. EDUN is founded by U2 frontman Bono and his wife Ali Hewson with a mission to promote trade in Africa. In March 2013, Danielle Sherman – previous Design Director of T by Alexander Wang and co-founder of The Row - was appointed new Creative Director of EDUN. This resulted in a new marketing direction and re-launch of the brand, that was revealed during NYFW in September 2013.
Strategic Planner at Ogilvy & Mather in Copenhagen, Denmark. A part time position during the first year and a half of my graduates program. Clients included: British American Tobacco, Marabou and Telia.
Strategic Planning Intern at Lowe & Partners Worldwide in HCMC, Vietnam. Lowe is part of the global advertising network, Interpublic Group. Clients included: Unilever (Rexona, Vaseline, Knorr, OMO), Nescafe, Vinamilk, Total, Cathay Pacific and Abbott.
Masters of Science
Bachelor of Arts