About me
Katy spent her formative years at iris London, Engine’s digital agency Jam and has also had stints at Brave and Poke. Creating campaigns both on a global and local scale, Katy has led clients such as Sky, Unilever, Shell, Amazon Fashion, Wickes and Britvic. She is now one of the very few female directors pioneering through advertising and championing a new wave of talent.
Projects
- The story of Warrior WorrierAn uplifting mental health storybook for a new era of heroes. Meet Warrior Worrier, he’s the strongest soldier in all the land but nobody knows of the secret woes in this worrying Warrior’s world. From smelling to spelling, from tests to pests, he frets about them all. Giving a fresh perspective on the traditional male role model, this new era of fairytale helps children to understand the importance of talking and encourages them to share their problems. Launching with partnering chil
- Uber - International Women's DayIn collaboration with Uber, a video series to support this year’s International Womens Day, which highlights the fact that only 14% of London’s blue plaques celebrate women. The videos focus a selection of London’s pioneering women including Naysap (aka Naomi Richardson) and Kirsty Hadley of women’s collective GRL PWR Gang and bring light to some of the amazing women who have shaped our history.
- The Elephant RoomWe’re not just here to do advertising. We’re here to change advertising. You see, we don’t believe that creative companies should simply pay lip service to diversity. We believe that creativity IS diversity. The freshest creative solutions come from fresh perspectives. And you only get that when collaborating with talent from different backgrounds, ages, influences and experiences. Today, most agencies are less diverse than the client companies they serve. We believe that to be a hard-wired di
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Projects credited in
- Care Leaver CovenantI Was approached by The Elephant Room, a creative agency based in London, as the Lead Designer for the branding and launch of Care Leaver Covenant, a government project which was funded by the department of education to help young care leavers between 16-18 into a workplace. This was an extensive project as it allowed me to work closely with the creative director and team, exploring a different direction and present my work in a new light.
- This International Women’s Day, meet the 200 Women Redefining the Creative Industry in 2018Discover our 2020 list here This International Women's Day, we asked influential icons to nominate 10 trailblazing women who they believe are redefining the creator landscape. The result? A unique and incredible list of 200 trailblazing women breaking barriers and inspiring change! Only 36% of jobs in the creative sector are currently filled by women. At the top of the tree there’s an even bigger problem - women make up only 11% of Creative Directors. In an attempt to change this, our month-lo165
Skills
- Creative Advertising