London-based beauty and lifestyle writer with three years of writing experience and over ten years of blogging experience. I have bylines at publications including POPSUGAR, Byrdie, Stylist, woman&home, Business Insider, The Guardian, Reader's Digest, Edited by Beauty Bay, The Industry.Beauty, It's A Lifestyle Hun and Brown Beauty Talk.
- What Has Changed? Sharon Chuter on a year of #PullUpforChangeI interviewed Sharon Chuter and senior leaders at Urban Skin RX and Sephora about the progressive changes being made in the beauty industry following the BLM protests last year: https://www.byrdie.com/pull-up-for-change-progress-interview-5198179
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Founder/WriterKelle's Space (Website)
London, United KingdomFreelance
• Writing, editing and publishing content for the website • Promoting content on social media • Maximizing site traffic by using SEO keywords • Staying current on lifestyle and beauty industry trends. I wanted to create a safe space where millennial women could educate themselves and feel inspired at the same time. Since the website launched in December 2017, I have written content in collaboration with brands such as Colgate, Burt's Bees, Visit Barcelona, Schwartz, Panasonic and Revlon.
- Article Writing
- Beauty Writing
- Blog Writing
- Brand Writing
- Content Copywriting
- Coordinating Events
- SEO Content
- SEO Copywriting
- Blog Articles
- Writing Web
- Content Writing
- Creative Writing
Persuasive CopywritingCentre for Strategy and Communication Ltd
- London, United Kingdom
This course explored the fundamentals of good, persuasive copywriting. I learned how to develop clear and effective messages and explored the essential skills that are needed to motivate and persuade an audience. Topics covered on the day included Understanding Your Audience and Digital Writing.