Kenny Vaughan

Kenny Vaughan

Senior Licensing & Product ManagerLondon, United Kingdom
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Kenny Vaughan

Kenny Vaughan

Senior Licensing & Product ManagerLondon, United Kingdom
About me
Hello, I'm Kenny - I translate creativity into strategy. Currently 8 years @ Sony Music - Senior Licensing & Product Manager. Plus... 2 Years @ Naim Records - Mercury Nomination. 3 Years @ IXCHEL Collective - Ivor Novello for Innovation, PRS Arts Award - all in lockdown. 3 Years @ Endeavour XVI doing creative strategy - Winning £750k+ Brand Partnerships for clients + Strategic digital overhauls. ...And a lifelong gamer. Writes 'Between Music & Gaming' on Substack https://betweenmusicandgaming.substack.com
Projects
  • Between Music & Gaming
    Between Music & GamingSo you play video games and/or like music? I’m going to be talking at people via Substack about where these two worlds meet. Feel free to subscribe to this to see what I'm up to. https://substack.com/@kennyvaughan
  • 'Finding Your Identity' Deck
    'Finding Your Identity' Deck(2022) Read this if you are a little lost. This deck is a collection of identity exploring methods i've learned about or came up with over the last few years. I've put this into a roadmap that makes the most sense to me. It is for those who have tried and failed - experienced but without progress - those who feel lost. The goal of this deck is to explore who we are, why that is, what we want to do, and how we can do it. All feedback, communication, critique, extensions and conversation welcom
  • Case Study: RIVES // Content Strategy In 2021
    Case Study: RIVES // Content Strategy In 2021'Narrative is the distance between where you are today, and where you want to be.' Here's my take on how creatives in 2021 can use identity perspective to take ownership of their very own story.
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Projects credited in
  • Yazz Ahmed - A Shoal of Souls, Limited Single Release on IXCHEL
    Yazz Ahmed - A Shoal of Souls, Limited Single Release on IXCHEL'I was already thinking about the migrants who perished at sea when I named the chapter The Shoal of Souls, and this new composition is dedicated to all the people who have lost their lives crossing the sea in search of a better future. I hope the music conveys the strength and power of the human spirit, the bravery to risk everything for their families, the anger I feel at the response of the West, a lack of empathy, a lack of compassion. They are not a swarm, they are us - humans.' - Yazz Ahm
  • Top 10: career advice tips for 2022
    Top 10: career advice tips for 2022Job hunting? Thinking of pivoting your career? Struggling with motivation? Wanting to grow your network? We’ve got you! We’ve put together our top 10 career-related questions for 2022 to help you navigate through the year ahead, no matter if you’re just starting out, or already have experience in the industry. Click through to see insights, advice and top tips from industry mentors and our brilliant Dots community. Got some thoughts of your own? Please add your own wisdom if you have anything
Work history
    Sony Music UK logo
    Sony Music UK logo
    Senior Product & Licensing ManagerSony Music UK
    London, United KingdomFull Time
    - Named one of Sony's top 10 'Future Exec' 2018 - Selected as a Mentor for young executives (2019 - 2020) - Designed and initiated development of new internal programs that automated key admin tasks. - Expanded team role to reach worldwide territories and acquire legal responsibility for building and confirming contracts. Current role: Representative for global licensing of UK repertoire, software product development & strategy (internal), multiple high-priority retail products and confidential TBA projects.
    N
    N
    Label ManagerNaim Audio Ltd
     - Salisbury, United KingdomFull Time
    Part of a 2-Man independent record label. Creatively and contextually grow artist and product campaigns from start to finish, including A&R, strategy, design, marketing, legal, data analysis, live, accounts and branding. Roster: Eska, Neil Cowley Trio, Sons Of Kemet, Get The Blessing, David Lynch, Imogen Heap, Stuart McCallum, Sabina Sciubba, Marc Ford. Achievements: - Mercury Prize Nomination for Eska's debut album campaign in 2015 - Promoted from Assistant, to Co-ordinator, to Manager in 18 months. - Successfully awarded £10k from the British Phonographic Industry’s Music Export Growth Scheme.
Skills
  • Rights Management
  • Copyright
  • Artist Development
  • Music Licensing
  • Licensing
  • Artist Management
  • SQL
  • Project Execution
  • Campaign Management
  • Entertainment Industry
Education
    U
    U
    Music Media ManagementUniversity of Gloucestershire
     - Cheltenham, United Kingdom