Kirsty Bygraves

Marketing Manager

Skills

  • Fashion
  • Marketing PR
  • Commercial Photography
  • Blogs
  • Design
  • Creative
  • Email Marketing
  • Html
  • Social Media Marketing
  • Indesign
  • Photoshop
  • Word
  • Lightroom
  • Copywriting

Work history

Currently

Marketing Manager

Klaremont

Nov 2014
  • • Copywriting across web, email, social media and blog including keywords for SEO • Content management for home page and feature pages (HTML & visual design) • Email marketing –content management, design and implementation through Mailchimp • Social media management including promoted tweets – Facebook, Twitter, Pinterest, LinkedIn, Google+, Instagram • Analyzing website and social activity through Google analytics, Twitter platforms and Iconosquare. • Social media and marketing calendar planning and organization • Contacting bloggers, industry specialists and editorial publications • Coming up with and executing online and offline marketing material • Creating graphics, imagery and content for online sites, social media and print • Website management – running updates, fixing errors and functions when necessary, merchandising, upload of new products • Organizing marketing samples to be sent to specialists to test • Competitor research analysis for website and social media • Catalogue composition using EasyCatalogue • Image library management • Showroom merchandising • Branded orders – customer service and liaising with suppliers. • Managing the marketing assistant • Planning the marketing calender • Managing the marketing budget

2014

Business Administrator & Social Media Assistant

LA Coqueta

Mar 2014 - Nov 2014
  • • Social media management – Facebook, Twitter and Pinterest • Social media calendar planning and organization • Blog writing and posting - Wordpress • Email marketing composition • Management of external web shop – Not on the high street • Website content management – fixing errors and functions when necessary • Product descriptions • Updating mailing lists • Business brand designer - image composition for online sites and print • Customer service – face to face & online • Image library management • Sample Management • Model casting • Call sheet organization • Assisting on photo shoots • Creating the look book • Filing and organizing paperwork and electronic files • Stock take management and data inputting • Liaising with external agencies – PR, Marketing, Retail • Cash Management and handling – petty cash, till transactions, till takings and float • Bookkeeping – KPI, petty cash and invoice transfers and balancing

Education

2013

BA(Hons) 3D Design New Practice (

Loughborough University

Sep 2010 - Jun 2013
  • 3D Design degree specialising in jewellery and body adornment

2010

Art Foundation

Loughborough University

Aug 2009 - May 2010
  • Art foundation diploma

2009

Gcses A Levels

The Ecclesbourne School

Aug 2002 - Apr 2009
  • GCSEs A*-C and A levels AAB