I am a committed, proactive and quality focused creative strategist and social media analyst with exceptional organisational skills and attuned innovative direction. I also own a Jewellery business called Katherinescarlett check the link!
As a design, fashion and strategy lead professional I look to align my capabilities in communicating key branding, design and writing skills into all aspects of my working career.
I take pride in my investment for progression within industry and devoted attention to detail in all work I set my mind to. Constantly looking to enrich my personal development I maximise my time with side projects and consultancy for start up brands. Supporting brand direction, vision and briefing expectations. Turning creative concepts into proposals and measurable successes.
I write articles and analyse the market in my spare time, frequently updating my online portfolio with works I have taken an interest in.
I have attuned my skill set in social media strategy, growth direction and campaign development. I have proposed scalable, strategic and creative ideas to an array of businesses and retained clients in an agency lead environment.
I wish to grow my multidisciplinary background and advance my graphic design skills in order to fulfil all expectations of this fast paced industry
Projects
- Skai Social Brand StrategySkai Social is a game changing consultancy for seamless communication between brands and influencers. I have worked alongside the CEO and assistant to collectively translate their brand vision and values into a creative, highly engaging presentation for clients to view at their discretion.
- Creative Brand StrategyDA+ Katherine Scarlett Murphy is the visionary and creative behind Defectedarea; a creative, social movement aiming to enrich our perspectives on utilitarianism, minimalism, industrial practice and personal psychology, as the name suggests the brand amasses an area to 'defect or remove yourself' from, although historically perceptions lay with this movement as negative, the creative direction of DA+ bypasses such ideologies and exemplifies them as surpassing misconceived, psychological presump
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Projects credited in
- The London Fashion Week Apartment - September 2016 The 9th edition of The LFW Apartment was one of our biggest. It saw us partner with BRITA and host a range of events like our “In Conversation with Henry Holland” that focused on sustainability. Our overall space included partners like Samsung, Russell & Bromley and Hyundai.
Work history
StrategistThe Goat Agency
London, United KingdomFull Time
Social and Influencer first marketing agency, I am a creative strategist, all things social/ digital marketing and sales lead
Creative Strategist and MarketingThe Apartment
- London, United KingdomFull Time
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Skills
- Strategic Analysis
- Fashion Concept
- Influencer Marketing
- Digital Marketing
- Sales Marketing
- Brand Planning
- Strategy
- Social Platforms
- Social Strategy
- Analytical Writing
Education
T
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Bachelor of ScienceThe University of Manchester
- Manchester, United Kingdom
BSc Fashion Marketing
Garment Technology
Operations Management
Fashion Design
CAD
Strategic Marketing
Digital Marketing
Ethics and Sustainability in Fashion
Fashion Direction
Brand Strategy
In-store Environment
Buying
Merchandising