Kris Adu

Marketing Data Executive

FollowUnfollow

Join our Pro Plan to message Kris

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationUnited Kingdom

Projects

View all

Are you sure?

Do you really want to delete project Ambitions of?

Are you sure?

Do you really want to hide project Ambitions of?

Are you sure?

Do you really want to unhide project Ambitions of?

About me

 

- Marketing Data Analyst for PRS for Music - Managing the marketing database for PRS For Music , - Planning, analysing and forecasting data at PRS For Music - Creating and Delivering marketing campaigns to prospective customers weekly - Economics Graduate - My final year dissertation project attained a 1st class , title " the effect of mergers and consolidation on the music industry" - Content management for youtube audiovisual channel

Skills

 

  • Marketing PR
  • Branding
  • Art Direction
  • Account Management
  • Administration
  • Budgeting
  • Market Research
  • Problem Solving
  • Project Management
  • Excel
  • Photoshop
  • Powerpoint
  • Word
  • Stata
  • SQL Knowledge

Work history

Currently

Marketing Data Executive

PRS For Music

Jan 2016
  • Full Time
  • • Daily management of the database and campaign schedule • Manage relationships with data sources and potential new supplier • Advice to key stakeholders in assistance to the use of the data • Create and execute direct marketing campaigns • Analysing the results of the marketing campaigns and identifying new regions of penetration. • Using large datasets and advance excel methods to compiling, analysing and reporting . Achievements: • Successfully managed supported the purchase of new data supplier and managment of the relationship • Increase in the penetration of the market per campaign. • Develop email marketing campaigns in aspects of design and distributed successfully to potential customers

2016

Content Manager

Ambitions of

Sep 2014 - Jan 2016
  • Freelance
  • Responsibilities: • Liaising with artists I am interested in featuring on the youtube channel, to attain permission for their music content. • Create distinctive youtube videos with Adobe AfterEffect, Premier & Photoshop software. • Market the videos through social media sites (twitter, Facebook and tumblr) to create social engagement. Achievements: • Gained over 200,000 views without any outside media promotion • Featured artist before they gained mainstream attention such as: Lapsely , Shura, Loyle Carner & Dua Lipa.

2013

Assistant

Level Entertainment

May 2013 - Oct 2013
  • Internship
  • • Reporting directly to the Managing director. Administration: • Assisting the Managing director with day to day administration tasks. • Researching and reporting potential new technologies for potential business opportunities • Scheduling transportation and hotels and developing artist campaign calendar. Marketing: • Working alongside the marketing manager assisting with online marketing strategy for client music release campaigns • Managing all the online content for client.

Education

2014

Economics BSc

University of Essex

Sep 2010 - Jul 2014

2013

Music Production

Pointblank Music College

Jan 2013 - Apr 2013

Awards

2014

Ist Class Final Year DIssertation Paper

University of Essex

  • Title: The Effect of Mergers and Consolidation on the Music Industry. 7000 word research based project Used data analysis and statistical software STATA .