Kudzai Tsvara

Marketing Executive


  • Marketing PR
  • Branding
  • Direct Marketing
  • Email Marketing
  • Marketing Strategy
  • Communications
  • Excel
  • Word
  • Exacttarget
  • Salesforce
  • PPC Display Advertising
  • Online Acquisition Channels
  • Social Digital Marketing
  • Briefing Agencies
  • Direct Campaign Marketing

Work history


Marketing Executive

The Guardian News and Media

Jan 2013
  • Implementing and delivering the Guardian and Observer subscription marketing strategies through a range of online and offline marketing communications. Meeting agreed acquisitions and upselling targets for all subscription products, across platforms (print and digital), through exceptional, multi-channel campaigns and harnessing customer research and insight.


Acquisitions & Sales Executive

News UK

Aug 2011 - Jan 2013
  • Working across the full marketing mix to promote and drive subscriptions to The Times and The Sunday Times. Assisting in establishing the different customer journeys in order to maintain and grow brand presence, relationships and proposition development. Incorporating market and customer insight to add value to the products, as well as generating new communications and resources. Measuring the success of previous and current online and print campaigns.



Professional Diploma in Direct and Digital Marketing IDM

The Institute of Direct and Digital Marketing

Mar 2014 - Dec 2015



    Portsmouth University

    Aug 2008 - May 2011


      3 GCE A Levels: Geography, History, English Literature

      All Saints Catholic School and Technology College

      Aug 2006 - Jun 2008