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Lachlan Murphy

Digital Marketer - Campaign Specialist

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  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsEmail Marketing Manager - Copywriter - Digital Campaign Manager

Skills

  • Coding
  • Advanced Copywriting
  • Leading and Delivering Strategic Marketing Campaigns
  • Managing Briefing Process

Work history

2016

Email Marketing Manager

Naked Wines

Feb 2014 - Nov 2016
  • Sydney NSW 2000, Australia
  • Full Time
  • Responsibilities: - Creation and implementation of marketing promotional plan - Sole copywriter for communications to 50,000+ monthly subscribers - Execution of all EDM’s beginning to end: offer creation, copywriting, build using HTML & CSS code, segmentation, and launch of campaigns. - Management within internal systems of stocks for campaigns. - Briefing graphic designer and front-end developers - Reporting on weekly/monthly email and overall sales results. - Liaising with social media assistant to ensure continuity of brand and tone. - Working in high pressure, FMCG environment