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Lars Schmiedgen

Head of PR

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  • LevelSenior
  • LocationHamburg, Germany
  • AvailabilityLocked Pro Plan feature
  • ProfessionsPublic Relations Director - Marketing and Business Development Coordinator

About me

I look back on more than 12 years of professional experience in marketing and online communication. Experienced executive in cross - functional team leadership and skilled at analyzing market trends and customer needs to develop highly- effective and targeted brand campaigns . As communication and brand management expert with demonstrated success in developing creative marketing and communication strategies and campaigns I work for LOVOO . With over 65. Mio members LOVOO is the leading mobile local network to discover like-minded people nearby. Moreover I support companies in creating unique digital-branding and communication experiences for their customers, in order to raise awareness and building strong digital ecosystems. I believe that there are always PEOPLE in the centre of digital eco-systems, not modells. As founder and managing director of the agency Schach&Matt, I have came to contact with social media already in the early 2000's during my times in the US. Since then, as a founder I was responsible for branding and strategy at the agency. I was focussing on creating digital systems for activating and engaging natural flows of visitors at POI and POS. Institutions, associations and companies I did fireside chats, lectures & workshops: LOVOO Facebook Leaders Club Deutschland AG Boehringer Ingelheim Pharma GmbH & Co. KG Boehringer Ingelheim Vetmedica GmbH European Waterpark Association aquanale cologne Funkhaus Halle GmbH & Co. KG Evangelische Kirche in Deutschland (EKD) BBA - Akademie der Immobilienwirtschaft e.V. ECE Projektmanagement GmbH & Co. KG BundesForum Kinder- und Jugendreisen e.V. University Leipzig - Career Center Wohnungsgenossenschaft Transport eG Leipzig Verband der Wohnungs- und Immobilienwirtschaft in Niedersachsen und Bremen INTERNATIONAL LEADERS CLUB EXCHANGE





  • The ICSC Solal Awards bring together the very best of retail marketing across Europe and South Africa to reward those with the most effective campaigns. Recognising best practice and outstanding marketing performance, the Solal Awards are seen as a benchmark of quality throughout the industry.


Annual Multimedia Award

WALHALLA Metropolitan

  • SILVER / digital special formats of the "Annual Multimedia Award"