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Lasharna Turner

Digital Media Strategist

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  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsEditor - Marketer - Content Producer

Projects

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About me

I am a Digital Media Strategist based in East London. On a day to day basis, I am planning, designing and delivering global digital campaigns and producing engaging content for the Creative Culture Magazine, Style Biblio. This varied workload has enabled me to develop a diverse skill set which includes, design, copywriting, content production, email marketing, CMS and CRM management, lead-gen campaign development, PPC campaign development, data analysis and reporting and SEO optimisation skills. I work across various sectors including Tech, Fashion, Art, Culture and Lifestyle.

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Skills

  • Digital Maketing
  • Content Production
  • PPC Advertising
  • CMS
  • CRM
  • Lead Generation
  • SEO
  • Adobe Premiere/photoshop/indesign
  • Data Analysis
  • Campaigns Reporting

Work history

Currently

Digital Marketing Executive

Truphone

Jan 2017
  • London, United Kingdom
  • Full Time
  • Acting as a marketing product owner for our Fin-Tech/ Compliance Tech product, I design and deliver engaging campaigns across digital platforms, direct mail, live events, webinars and social media. Owning social media and developing social strategies for specific products including our Apple partnership product. Developing nurture journeys and plans, managing internal and external stakeholders, driving lead-gen programmes.

Currently

Editor & Founder

Style Biblio Magazine

Sep 2010
  • London, United Kingdom
  • Freelance
  • I research, produce and publish the digital and print content for Style Biblio magazine. This involves interviewing subjects, designing, editing and updating the website, designing and publishing the print issue. More recently it has also meant creative direction of photo shoots and has always required carefully planned and budgeted digital marketing strategies and social media activity to grow the audience.

2016

Marketing Manager

Logixal

Apr 2016 - Dec 2016
  • London, United Kingdom
  • Full Time
  • Responsibilities and duties include: - Creating and implementing the marketing strategy - Creating and implementing the digital strategy - Content marketing - Website management - Sales enablement and lead generation - CRM management - Email marketing and campaign building - Budget planning and management - Brand image and development - PPC campaign planning and implementation - Social media management - Day to day running of online channels - Copywriting and content production - Events planning and management www.Logixal.co.uk

Education

2013

Bachelor of Arts in Marketing and Public Relations

London College of Fashion

Sep 2010 - Mar 2013
  • Bachelor of Arts in Marketing and Public Relations With Cultural Historical Studies.