As a Senior Designer/Art Director, I have contributed to the creative campaigns of some of Chicago’s premier agencies including Leo Burnett (Dept of Design) VSA Partners, Sapient and Razorfish. My appreciation of art and design has also led me to become a contributor to Chicago’s independent art scene. Past exhibitions include Go Tell Mama/Officially, Unofficial (the first ever Obama art exhibition in the country) “Run, Blago Run”, “Pork and Politics: Democracy Chicago Style” and the creation of “Diaspora: The Art of Blackness Exhibition” (2012, 2013 and 2014). Additionally, In an effort to further design awareness in the African American community, LaShun is Diversity Lead for AIGA Chicago and former Creative Director for The Metropolitan Board of the Chicago Urban League. Founder of The Art of Blackness
- The Neue BlackBlack History Month is an annual celebration of the history and achievements of African Americans and a time for recognizing the central role of Blacks in U.S. history. To commemorate the first Black History Month of the new decade, we collaborated with Tre Seals on "The Neue Black". The Neue Black is a typeface based on the signage of Martin Luther King Jr's and the Southern Christian Leadership Conference (SCLC) Chicago Freedom Movement, a campaign that marked the expansion of their civil rig
- Design For Good:Celebrating Black CreativityOn Feb 23rd 2017 creatives from every medium imaginable convened at Leo Burnett Chicago for “Celebrating Creativity In The Black Community”, presented by The Chicago Urban League and AIGA Chicago. To say that the talk was inspirational is an understatement: The panelists were unquestionably awesome and the creative community, from every part of Chicago, came out enforce in support of excellence in Black creativity.
- The SilverroomFrom peddling t-shirts on street corners, to opening one of the first African American owned shops in Wicker Park, to the massively popular block party, Thesilverroom has been at the forefront of driving culture in Chicago since 1997. I provided creative direction (social, visual,POV) From peddling t-shirts on street corners, to opening one of the first African American owned shops in Wicker Park, to the massively popular block party, Thesilverroom has been at the forefront of driving culture in
- Black Tech MeccaBlack Tech Mecca’s (BTM) mission is to support the participation of African Americans in the growing global technology sector.BTM uses data to identify barriers to full engagement and mobility, and works with local stakeholders to craft strategies for removing those barriers and creating opportunities. I led the creative direction (web, social and event activation) for BTM’s “Dream Tour” national event-initiative.
- The Art of BlacknessThe Art of Blackness is an annual group art exhibition that allows for a meeting of the minds between African American artists and design professionals and its primary focus is to provide these artists with both an avenue of expression and an introduction to potential patrons and resources. Images are for the TAOB's social and event-based promotions.
Projects credited in
- This Black History Month 2020, meet 100 rising stars inspiring changeWe still have a long way to go when it comes to conquering the lack of diversity in all industries – which is why it is so important for us, as a platform, to use our force for good. True diversity at every level is the key to innovation and success, so we celebrate and promote Black talent throughout the year, including via our list of brilliant Black leaders. This is definitely not an exhaustive list, so we’re always looking to unearth more incredible rising stars to feature and promote, to h97
- Championing Diversity: This Black History Month 2018, meet 100 creatives inspiring changeKaren Blackett OBE Chief executive at MediaCom Karen Blackett OBE, is chairwoman of MediaCom and a widely admired leader in ad-land, known for infusing authenticity with success. Karen was the first businesswoman to top the Powerlist 100, champions her uncommon position as a senior black woman in the advertising industry and openly discusses her working-class, second generation immigrant roots when in conversation with press. Karen is a huge inspiration for diversity in the creative industry.135
- Design Direction