Laura Åkerblom

Senior Copywriter & Content Specialist

Level
Senior
Location
Gothenburg, Sweden
Availability
Locked Pro Plan feature
Professions
-
83 Connections
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Projects

Projects credited in

Side Hustles

About me

Native English copywriter with agency experience based in Sweden.

Locked Pro Plan feature

Skills

  • Advertising
  • Marketing PR
  • Editing
  • Brand Management
  • Creative
  • Market Research
  • Marketing Strategy
  • Project Management
  • Social Media Marketing
  • Web Content
  • Creative Direction
  • Communications
  • Creative Thinking
  • Content and Media Writing
  • Copywriting
  • Content Development
  • Adobe Creative Suite
  • Adobe Indesign
  • Adobe XD
  • Adobe Illustrator
  • Adobe Premiere Pro
  • Adobe Photoshop
  • Adobe After Effects
  • Character Animation
  • Strategic Communications

Companies I’ve worked with

  • WPP

    WPP

    • Marketing & PR
  • Airbnb

    Airbnb

    • Retail
  • I

    IQVIA

    • F

      Forsman & Bodenfors

      Work history

      Currently

      Senior Content Marketing Specialist

      Skapa Digital Design

      Sep 2019
      • Gothenburg, Sweden
      • Full Time

      2019

      Creative Director & Senior Copywriter

      EnglishCopywriterDotCom

      May 2019 - Sep 2019
      • Gothenburg, Sweden
      • Full Time
      • My duties included content creation, conceptual copywriting, content simplification, marketing and content strategy, brand management, communication development and channel/audience-centric adaptation. Basically I write stuff. But, more importantly, I find out what needs to be written, where and to whom, and then I figure out how to write it. Rather than the other way around.

      2019

      Senior Copywriter

      Forsman & Bodenfors

      Sep 2018 - May 2019
      • Gothenburg, Sweden
      • Full Time
      • Keywords for this position: strategy, teamwork, agility, accuracy, creativity, visualisation, dialogue, fun and fresh.

      2018

      Senior Copywriter

      EnglishCopywriterDotCom

      Jan 2002 - Sep 2018
      • Sweden
      • Full Time
      • My duties included content creation, conceptual copywriting, content simplification, marketing and content strategy, brand management, communication development and channel/audience-centric adaptation. Basically I write stuff. But, more importantly, I find out what needs to be written, where and to whom, and then I figure out how to write it. Rather than the other way around.

      2004

      Market Analyst

      WPP

      Aug 2001 - Aug 2004
      • Gothenburg, Sweden
      • Full Time
      • Analysis and presentation of qualitative and quantitative pharmaceutical market data. Due to an extensive client base, the data covered most medical areas and I reported on a wide range of behavioural and product-related insights.

      2001

      Market Analyst & Medical Writer

      IQVIA

      Apr 2001 - Aug 2001
      • Gothenburg, Sweden
      • Full Time
      • Analysis and summary of quantitative and qualitative pharmaceutical market data. Writing executive summaries and proposing relevant marketing activities to clients in a wide range of medical areas.

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