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Laura Åkerblom

Senior Copywriter & Content Specialist

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  • LevelSenior
  • LocationGothenburg, Sweden
  • AvailabilityLocked Pro Plan feature
  • ProfessionsCopywriting - Content Writer - Creative Copywriter

Projects

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Do you really want to delete project Volvo: English Language Content Support (2017)?

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Do you really want to delete project Mölnlycke Health Care: Medical Supplies Brochure (2015)?

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Do you really want to delete project Visit Sweden: Sweden on Airbnb - Forsman & Bodenfors (2017)?

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Do you really want to delete project Europafilter: New Website - Digital Content (2015)?

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Do you really want to delete project Sulzer Pumps: New Product Brochure (2014)?

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Do you really want to delete project Mountain Horse: Autumn/Winter Brochure (2014)?

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Do you really want to delete project Nordic Choice Hotels: Overhaul of All Digital Content (2015)?

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Do you really want to delete project Capcore: New Financial Industry Website (2013)?

About me

Being a freelance English copywriter, I create and improve online and printed English content for agencies, companies and organisations in a wide range of industries in both the public and private sectors. The assignments I take on vary tremendously, from short blog posts and minor textual adjustments to conceptual work and supplying all of the copy for global campaigns.

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Skills

  • Advertising
  • Marketing PR
  • Editing
  • Brand Management
  • Creative
  • Market Research
  • Marketing Strategy
  • Project Management
  • Social Media Marketing
  • Web Content
  • Creative Direction
  • Communications
  • Creative Thinking
  • Content and Media Writing
  • Copywriting

Work history

Currently

Senior Copywriter

https://englishcopywriter.com

Jan 2002
  • Sweden
  • Full Time
  • My duties include content creation, conceptual copywriting, content simplification, marketing and content strategy, brand management, communication development and channel/audience-centric adaptation. Basically I write stuff. But, more importantly, I find out what needs to be written, where and to whom, and then I figure out how to write it. Rather than the other way around.

2017

Communication & Content Specialist

Effective Content Sweden

Sep 2015 - Aug 2017
  • Freelance
  • Brand management, content creation, copywriting, marketing strategy and communication development.

2004

Market Analyst

Research International

Aug 2001 - Aug 2004
  • Full Time
  • Analysis and presentation of qualitative and quantitative pharmaceutical market data. Due to an extensive client base, the data covered most medical areas and I reported on a wide range of behavioural and product-related insights.

2001

Market Analyst & Medical Writer

Medical Radar

Apr 2001 - Aug 2001
  • Full Time
  • Analysis and summary of quantitative and qualitative pharmaceutical market data. Writing executive summaries and proposing relevant marketing activities to clients in a wide range of medical areas.