Laura Bell

Laura Bell

Brand ManagerLondon, United Kingdom
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Laura Bell

Laura Bell

Brand ManagerLondon, United Kingdom
Work history
    Brand Manager
    Responsibilities and Accountabilities: Sales Management and customer care - Managing, maintaining and developing relationships with existing key boutique and online accounts and other existing customers. Promoting the product to potential new customers and getting the brand name as widely recognised as possible through store visits, cold calling, networking, online marketing and social media Developing potential new business opportunities for current and past season product through boutiques, store groups, high street retailers, independent stores and secondary market participants including Secret Sales, Luxfix, and Amazon. Present collections to new and existing clients, both in the London showroom and/or at a client’s own offices and at trade shows. Achieve set seasonal revenue and cost budgets/targets. Manage and arrange the incentivisation of sales support staff. Liase with director to improve product offering and with suppliers to ensure maintenance of product quality. PR Management - Interacting with national and trade press, handling enquiries Arranging call outs for photo shoots and corporate presentations Managing contacts with celebrities, their agents and stylists Maintaining and developing the data base for press contacts , TV, stylists and bloggers Organising bi-annual press days. Product development – Researching seasonal trends, concepts and colours Sampling and styling Fitting and quality reporting Organising, style and book photoshoots. Working from concept to casting, styling, to photo edit checks on completion.
    Sales Manager
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    •Responsible and Accountable for the seasons’ sales target for the UK and International markets through boutiques, store groups, high street retailers, independent stores and secondary market participants including Secret Sales, Luxfix, and Amazon.... •Maintaining relationships with customers; ensuring a high rate of return custom through superior customer service. •Research and introduction of new business •Representing and selling the brand at UK and International trade shows •Assisting the direction of the product to ensure increased sales season on season •Assisting with fittings and fabrication of the product •Styling and visual merchandising of the product for photoshoots and trade shows etc •Marketing of the brand and product to drive the business forward •Buying for Almost Famous London retail store and House of Fraser Concessions
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Skills
  • Fashion
  • Marketing PR
  • Brand Management
  • Design
  • Wholesale Sales
  • Excel
  • Illustrator
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Business Development Acquisition of Clients Suppliers
Education
    MA in Composition of Music for Film and Television
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    Music
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