About me

Experienced Marketing Executive with a demonstrated history of working across various industries, including publishing and not-for-profit. Skilled in Social Media Management, Marketing Strategy and competent in using a range of marketing software. A conscientious marketing professional with a Bachelor’s Degree in Marketing with Journalism from The University of Northampton.

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Work history

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Marketing ExecutiveTarget Publishing Ltd
Aug 2018 - Apr 2020United KingdomFull Time
- Managed Facebook, Twitter and Instagram accounts for eight magazine titles, overseeing the growth of 10,000 followers across all accounts, helping to drive magazine subscriptions - Used analytics to report weekly on social media growth to wider team - Worked closely with Marketing Director to increase traffic to all key magazine websites through sharing valuable content - Continually executed successful email and social media campaigns for monthly webinars, exceeding target numbers of registrants for each webinar held - Surpassed target numbers of attendees to eight conferences per year, through targeted print and digital marketing strategies - Regularly worked with sales team to curate and send sales email campaigns, and reported on their successes to the team - Assembled and upheld contra deals with trade shows for relevant magazine titles, and attended the shows as a representative of the magazine - Collaborated with in-house design team to create magazine adverts, exhibition display graphics and brochures
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Marketing AssistantVarious
Jul 2017 - Jun 2018Sydney, AustraliaInternship
In 2017 I embarked on a lifetime dream to travel and work in Australia for a year. Whilst there, I was determined to gain valuable marketing experience that would help me in my career, and was lucky and worked hard enough to be able to do so at various charities in Sydney. These were temp placements helping the marketing department within each charity on a variety of tasks including social media content, editing donor literature, proofreading major appeals, and more.

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Skills

• Social Media
• Social Media Management
• Social Media Marketing
• Copywriting
• Editing Proofreading
• Marketing Communications

Education

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BA (Hons) Marketing with JournalismThe University of Northampton, Northampton
Sep 2012 - Jul 2016Northampton, United Kingdom
Acquired a 2:1 BA (Hons) in Marketing with Journalism from The University of Northampton.