PostsProjectsExperienceTeam

Projects credited in

• 1

  Giant Crumpet ShowThe Giant Crumpet Show. A series of illustrations to feature throughout the new TV ad for the launch of Warburtons Giant Crumpets. Based on traditional safety signs we see around the workplace these posters reinforced the fun being had by all in the new TV ad.
• Pride & Breadjudice (Warburtons)
• 10

  E.ON x The Gorillaz | A Solar Collaboration
• Rowntree's Masterbrand LaunchAhead of a full Masterbrand launch campaign, we developed the social and sponsorship campaign to increase awareness of the 5 core sub-brands in the Rowntree’s family (Fruit Pastilles, Random's, Jelly Tots, Fruit Gums, and Tooty Fruities). The campaign tested significantly above norm with "Purchase intent" at 65% (confectionery TV norm 35%, FMCG TV norm 45%), and social media content doubling MB norms on "Involving", "Distinctive" and "Interesting".
• 2

  Intercontinental HotelsProduction for Intercontinental Hotels Global Campaign. Advertising Agency - JWT Photographer - Christopher Lane
• Brand Film (InterContinental Hotels & Resorts)InterContinental Hotels & Resorts have evolved their brand proposition to become ‘the glamour of the intercontinental life’. We were commissioned by film production company, Juice, to score the music for their new brand film, created by JWT. Don’t miss it!

Work history

Senior Account DirectorWCRS
Jul 2016 - Sep 2019London, United KingdomFull Time
Day-to-day client lead on Warburtons and Green Flag (part of the Direct Line group). Key campaigns: Warburtons: 'Pride & Breadjudice' with Peter Key, and 'Goodbagels' with Robert de Niro Green Flag: Common Sense to the Rescue
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Account DirectorJWT London
Jan 2013 - Jul 2016London, United KingdomFull Time
LEGO, Nestle (Rowntree's & KitKat), Qatar Airways, InterContinental Hotels

Skills

• Creating Stories
• Negotiation
• Brand Planning
• Writing
• Presenting
• Marketing
• Client Services
• Creative Advertising

Education

U
U
BA (hons) Modern Languages with English Literature (First ClassUniversity of Birmingham
Sep 2006Birmingham, United Kingdom
- Joan Barnwell Prize in French Literature - R.H.Gapper French Studies Annual Undergraduate Prize - The National Studies in French Cinema Undergraduate Essay Prize