Lauren Roberts

Experience Strategist and researcher


About me

A keen Midweight research and strategy specialist. Obsessed with the relationship between customer, brand and product. I enjoy building relationships with my clients to understand and realise their business ambitions.


  • Marketing PR
  • Design
  • Client Management
  • Photoshop
  • Product Innovation
  • Qualitative Research
  • Brand Experience
  • UX Research
  • UX UI Principles
  • Journey Mapping
  • Analysing Investigating
  • Ethnographic Research
  • Insight Cultivation

Work history


Freelance Experience Strategist

Up The Future

Dec 2013
  • Currently freelancing working within experience strategy and research.


Experience Strategist

EY Seren

Aug 2015 - Dec 2015
  • Producing an app strategy for Liberty Global and their pan European subsidiaries



Creative Advertising BA

Leeds College of Art and Design

Aug 2009 - May 2012
  • 1st Class Hons